Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Мята Lounge performance in the Russia and how they change over time
See what factors influence Мята Lounge performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Мята Lounge' competitors in the Russia
An analysis of Мята Lounge' competitors in the Russia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Мята Lounge's market performance is at the 56th percentile. This indicates an average/above average market standing in the Cafe & Restaurants industry in Russia. Competitors in a similar range include Killfish, FAMILIA, ШашлыкоFF, Sushiset, Taifun, and Tangiers Lounge.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
Мята Lounge has a high overall CSAT of 95%, but it experienced a slight decrease of 0.7 percentage points year-over-year. The Central Federal District shows a CSAT of 97%, indicating strong regional performance.
Average check reveals spending habits, crucial for pricing strategies and revenue forecasting. Monitoring trends helps optimize menu and promotions.
The overall average check for Мята Lounge is not available. However, in the Central Federal District, the average check is 2100 RUB. The average check increased from 2047.06 RUB in May to 2391.30 RUB in July.
Outlet count indicates brand reach and expansion. Growth reflects investment and market penetration, while distribution impacts accessibility.
Мята Lounge has 130 outlets in Russia. The majority (96) are located in the Central Federal District, indicating a strong presence in that region. Other regions have significantly fewer outlets.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs competitive strategies and market positioning.
The top competitors for Мята Lounge, based on customer cross-visitation, are Tokio-City (40%), BAHROMA (7.5%), Chicken House (5%), Dodo Pizza (5%), and Skazka Vostoka (5%). Tokio-City shows a significantly higher overlap.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
Мята Lounge experiences peak traffic workload between 20:00 and 23:00, with the highest workload at 22:00 (53.97%). Traffic is lowest between 5:00 and 8:00. This data informs staffing and promotional strategies.
Consumer segments inform targeted marketing. Gender and generation insights enable tailored campaigns, boosting engagement and ROI.
Women are overrepresented among Мята Lounge's consumers (89% affinity), while men are underrepresented (117% affinity). Gen Y demonstrates a very high affinity (162%), suggesting strong engagement with this generation.