Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Mensa performance in the Germany and how they change over time
See what factors influence Mensa performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mensa' competitors in the Germany
An analysis of Mensa' competitors in the Germany
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Mensa is in the top 7% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mensa's MARKET PERFORMANCE is at the 93rd percentile, indicating a leading position in the Cafe & Restaurants industry in Germany. This top 7% ranking reflects strong customer preference. Lubu Uni, Servus Heidi, Alpenwirt, Aberna Grill- & Kebaphaus Stockstadt, wånd coffee, and Maruba Das Gasthaus share similar leading positions.
Understanding competitors helps refine strategies. Analyzing cross-visitation patterns reveals how to attract and retain customers effectively.
Customers who visit Mensa also frequent KFC (8.33%), Viet Phuong - vietnamesische Küche (8.33%), Ottenthal (8.33%), Birgit (8.33%) and Cappuccino (4.17%). This cross-visitation data indicates shared customer preferences and competitive overlap in Germany.
Understanding traffic patterns optimizes staffing. Knowing peak hours helps manage resources efficiently to enhance customer experience.
Mensa experiences peak traffic between 11:00 and 13:00, with the highest workload at 12:00 (61.86%). This data enables optimized staffing and resource allocation during peak hours in Germany.
Consumer insights enable targeted campaigns. Tailoring marketing to specific demographics boosts engagement and optimizes ROI.
Mensa shows high affinity with Men (126 Index) Gen Y (151 Index) and Gen Z (160 Index), indicating these segments are overrepresented among Mensa's consumers. Women show under indexed affinity (55 Index), along with Gen X (32 Index).