Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Luxembourg and how they change over time
See what factors influence McDonald's performance in the Luxembourg and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Luxembourg
An analysis of McDonald's' competitors in the Luxembourg
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
McDonald's is in the top 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's holds a market performance percentile of 75 in Luxembourg, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in adjacent percentile range include Nespresso, Big Fernand and Fischer.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
McDonald's overall customer satisfaction in Luxembourg is 49%, a decrease of 3.3 percentage points year-over-year. Satisfaction varies by county, with Canton Capellen showing the highest satisfaction (82%) and Canton Esch-sur-Alzette the lowest (30%).
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The overall average check for McDonald's in Luxembourg is 17.3 EUR, an increase of 8.4% year-over-year. Average check varies by county, with Canton Wiltz having the highest average check (26.1 EUR) and Canton Luxembourg the lowest (14.2 EUR).
Outlet distribution indicates market reach and accessibility, influencing brand visibility and customer convenience.
McDonald's has a total of 13 outlets in Luxembourg. The majority (8) are located in Canton Luxembourg, while other cantons have only one outlet each.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for McDonald's in Luxembourg, based on cross-visitation, are Burger King (15.15%), Fischer (6.82%), and Pizza Hut (4.55%). Cafe Veneziano and Quick share the same cross-visitation rate of 3.03%.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
McDonald's in Luxembourg experiences peak traffic workload between 11:00 and 21:00, with the highest workload at 13:00 (72.15). Traffic is minimal during the early morning hours (0:00-9:00).
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
McDonald's in Luxembourg shows a high affinity with women (index 71) and men (index 120). Among generations, Gen X (index 106) and Gen Y (index 106) show high affinity, while Gen Z (index 94) is under-indexed.