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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Maria Pitanga performance in the Brazil and how they change over time
See what factors influence Maria Pitanga performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Maria Pitanga' competitors in the Brazil
An analysis of Maria Pitanga' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Maria Pitanga is in the lower 23% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Maria Pitanga's market performance is in the lower 23%, indicating a below average/lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Passoquinha Barbecue Restaurant, Panificadora Olivetanos | Casa de Pães e Doces, Roasted Potato, Alleghe Pizzeria - Delivery de Pizza em Niterói, Mäska, and Costa Brasil.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Maria Pitanga's overall CSAT is 87%, a decrease of 8.9 percentage points year-over-year, indicating a decline in customer satisfaction. The Northeast Region shows a CSAT of 85% with a decrease of 10.6 percentage points. Recent CSAT scores have fluctuated between 72.73% and 92.31% from June to August 2025.
Average check reveals customer spending habits. Monitoring this KPI helps understand revenue trends and optimize pricing strategies for increased profitability.
Maria Pitanga's overall average check data is unavailable. The average check in the Northeast Region is 25 BRL, with no change year-over-year. The average check has remained approximately 24.55 BRL from June to August 2025.
Outlet count indicates brand reach and expansion. Tracking outlet distribution helps assess market penetration and identify growth opportunities in different regions.
Maria Pitanga has 53 outlets. The Northeast Region accounts for 49 outlets, while the Southeast Region has 2, and the Central-West and North Regions each have 1 outlet. This shows a strong concentration of outlets in the Northeast Region.
Identifying top competitors helps refine strategies. Understanding where customers also visit informs competitive positioning and targeted marketing efforts to gain market share.
Maria Pitanga's top competitors based on cross-visitation are ILLA MARE (10.53%), Restaurante & Pizzaria Family (5.26%), Terruá Empório e Vinho bar (5.26%), Restaurante Deguste (5.26%), and Restaurante A Fazendinha (5.26%). This indicates these brands share a customer base with Maria Pitanga.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential during high-demand periods.
Maria Pitanga's peak traffic workload occurs between 15:00 and 21:00, with the highest workload at 20:00 (50.58). Traffic is minimal between 0:00 and 8:00. This data suggests optimal staffing during peak hours to manage customer flow.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Maria Pitanga's customer base shows a high affinity for women (78%) and Gen Y (172%). This suggests that marketing efforts should focus on these demographics to maximize engagement and brand loyalty.