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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Mama Kim Wellness Kitchen performance in the Malaysia and how they change over time
See what factors influence Mama Kim Wellness Kitchen performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mama Kim Wellness Kitchen' competitors in the Malaysia
An analysis of Mama Kim Wellness Kitchen' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Mama Kim Wellness Kitchen is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Mama Kim Wellness Kitchen, with a market performance of 99, is a leading brand in Malaysia's Cafe & Restaurants industry. This signifies high customer preference compared to peers like HALLS Cafe, LUCK BROS, Restoran Mak Che Tomyam (RMCT), Shake Shack, Borenos Fried Chicken and 美滋滋烧烤 Beauty Zi Zi BBQ @ Genting Highlands, all positioned at the same range.
Customer satisfaction reveals brand loyalty and service quality, influencing repeat business and positive word-of-mouth referrals.
Mama Kim Wellness Kitchen's overall customer satisfaction is 92%, a decrease of 4 percentage points year-over-year. Satisfaction varies by location, with Penang at 100% (+2.5pp) and Kuala Lumpur at 95% (-3.1pp). Other areas are Malacca (91%, -5.1pp), Negeri Sembilan (86%, -11.8pp), and Perak (84%, -9.2pp). This indicates varying service consistency across states.
Average check reflects customer spending habits and menu pricing effectiveness, influencing revenue and profitability.
Mama Kim Wellness Kitchen's overall average check is 46 MYR, a 15.4% increase year-over-year. Average check by location varies: Selangor (56.6 MYR), Penang (42.1 MYR), Perak (41.8 MYR), and Kuala Lumpur (41.3 MYR). This indicates regional differences in spending habits or menu preferences.
Number of outlets shows brand reach and market presence, impacting accessibility and overall revenue potential.
Mama Kim Wellness Kitchen has a total of 12 outlets across Malaysia. The distribution is: Selangor (6), Kuala Lumpur (2), Penang (1), Malacca (1), Perak (1), and Negeri Sembilan (1). This indicates a strong presence in Selangor and a more limited presence in other states.
Competitor analysis identifies key rivals, informing strategies to enhance market share and customer loyalty.
The top competitors for Mama Kim Wellness Kitchen, based on cross-visitation, are Soul Out Coffee (21.89%), Paksu Chicken Chop (20.00%), Restoran Sup & Popia Zaiton Hussin (20.00%), The Brew House (19.19%), and Ruma Puteh (18.92%). This highlights the brands that Mama Kim's customers also frequent.
Traffic workload analysis reveals peak hours and customer flow, informing staffing and resource allocation for optimal service.
Mama Kim Wellness Kitchen experiences peak traffic workload between 11:00 AM and 9:00 PM, with the highest traffic at 7:00 PM (66.57%). There is minimal traffic between midnight and 8:00 AM. This information can be used to optimize staffing and resource allocation during peak hours.
Understanding consumer segments informs targeted marketing and positioning strategies, optimizing engagement and loyalty.
Mama Kim Wellness Kitchen's consumer base shows high affinity with Women (106%) and Gen X (133%), meaning the brand resonates well with these demographics. Gen Y is under-indexed (93%). Gen Z (106%) also shows an affinity. Marketing and product strategies may be tailored to capitalize on affinity in different segments.