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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence MacxiPa performance in the Spain and how they change over time
See what factors influence MacxiPa performance in the Spain and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of MacxiPa' competitors in the Spain
An analysis of MacxiPa' competitors in the Spain
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
MacxiPa is in the lower 16% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
MacxiPa's market performance is in the lower 16% in Spain's Cafe & Restaurants industry, indicating a critically low market standing. Performance peers in the same percentile range include Restaurante Siroko, Taberna O Mexillón, El Besugo, Churrería Alba, Royal Gurkha Cuisine, and Casa Ramon.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term growth.
MacxiPa's overall customer satisfaction is 67%, a decrease of 4.3 percentage points year-over-year. In Catalonia, the CSAT is also 67% with the same decrease. This indicates a declining customer sentiment that needs addressing.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
MacxiPa has 24 outlets in Catalonia. This indicates a concentrated presence in this region, suggesting a regional focus for the brand.
Identifying key competitors and cross-visitation patterns helps refine marketing strategies and capture market share.
MacxiPa's customers also visit Celeste (16.67%), La Tagliatella (16.67%), La Jijonenca Sirvent Verdú (8.33%), Restaurant Sotavent (8.33%), and Can Cortada (8.33%). This reveals key competitors and potential areas for competitive differentiation.
Understanding traffic workload by hours helps optimize staffing and resource allocation to meet customer demand.
MacxiPa experiences peak traffic between 6 AM and 21 PM, with the highest workload around 12 PM (46.36%). Traffic is minimal between 22 PM and 5 AM. This data informs staffing and resource allocation strategies.
Analyzing consumer segments informs targeted marketing and positioning strategies, maximizing engagement and ROI.
MacxiPa shows high affinity with Men (133%) and Gen X (209%) and Gen Z (196%). Women are under-indexed (64%) and Gen Y is under-indexed (38%). This suggests targeted marketing should focus on Men, Gen X and Gen Z.