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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Lugano performance in the Brazil and how they change over time
See what factors influence Lugano performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Lugano' competitors in the Brazil
An analysis of Lugano' competitors in the Brazil
In Cafés & Restaurants
·Jul – Sep 25
Lugano is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Lugano's market performance is at the 45th percentile, indicating a below average/lagging position. This means Lugano captures less foot traffic than most competitors. Performance peers in the same percentile range include Press, Restaurante Sabor Caseiro, Vila Parrilla, Galetus, Tratto Pizza Bar - Cambui, and Qualitá Padaria e Confeitaria.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth. High CSAT scores are crucial for business success.
Lugano's overall CSAT is 88%, a 4pp increase year-over-year, indicating improved customer happiness. The Northeast Region has the highest CSAT (97%), while the South Region shows a decrease (-8.9pp). CSAT peaked in July 2025 at 93.31%.
Average check (transaction value) indicates spending per customer. Monitoring this KPI helps optimize pricing, promotions, and menu strategies to boost revenue.
Lugano's overall average check is 62.60 BRL, a 20.90% increase year-over-year, suggesting customers are spending more. The Northeast Region has the highest average check (65.80 BRL). The average check peaked in June 2025 at 67.50 BRL.
Outlet count reflects brand reach and market presence. Tracking outlet distribution informs expansion strategies and identifies growth opportunities in different regions.
Lugano has the most outlets in the Southeast Region (27), followed by the South Region (16). The North Region has the fewest outlets (5). This distribution highlights regional market priorities.
Competitor analysis identifies key rivals and their customer overlap. Understanding cross-visitation patterns informs competitive strategies and customer retention efforts.
Lugano's top competitors based on cross-visitation are McDonald's (4.88%), Outback Steakhouse (3.66%), and Coco Bambu (3.66%). This indicates that customers who visit Lugano also frequently visit these brands.
Traffic workload analysis reveals peak hours and customer flow patterns. Understanding these trends helps optimize staffing, promotions, and resource allocation.
Lugano experiences peak traffic workload between 14:00 and 17:00, with the highest workload at 16:00 (54.09). Traffic is lowest between 0:00 and 6:00. This data informs staffing and promotional strategies.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies and personalized customer experiences.
Lugano's customer base has a higher affinity for women (118) compared to men (82). Gen Z shows the highest affinity (126), followed by Gen Y (86) and Gen X (71). This suggests targeted marketing towards women and Gen Z could be effective.