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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Myanmar and how they change over time
See what factors influence KFC performance in the Myanmar and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Myanmar
An analysis of KFC' competitors in the Myanmar
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
KFC is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Myanmar has a market performance percentile of 63, indicating an average/above average market position. This means KFC captures more foot traffic than a significant portion of its competitors. Performance peers in a similar range include HongDae Pocha_Korean Dining Pub 홍대포차 and MUU Bar & Lounge.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
The top competitors for KFC in Myanmar, based on cross-visitation, are The Pizza Company (12.90%), DIY BBQ & HOT POT (6.45%), MinGaLaBar (6.45%), J' Donuts (6.45%), and iFour-Hlaing (6.45%). This indicates customers who visit KFC also frequent these establishments.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation for optimal service.
KFC in Myanmar experiences peak traffic workload between 10 AM and 6 PM, with the highest traffic around 2 PM (64.21%). Traffic is minimal during the night, indicating the need for optimized staffing during peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messages to specific demographics for better engagement.
Women have a high affinity (114 index) for KFC, indicating they are overrepresented among KFC's customers. Men are slightly underrepresented (94 index). Gen X shows a very high affinity (382 index), suggesting they are significantly overrepresented among KFC's customers.