Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Lesotho and how they change over time
See what factors influence KFC performance in the Lesotho and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Lesotho
An analysis of KFC' competitors in the Lesotho
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Lesotho is a leading brand, ranking in the top 1% within the Cafe & Restaurants industry. This indicates a strong market presence and high customer preference compared to its peers. Competitors like Mmelesi offsales are in a similar range.
Outlet count indicates market reach and expansion strategy. Tracking distribution helps assess brand accessibility and growth potential.
KFC has a total of 11 outlets in Lesotho. The majority (6) are located in Maseru District, indicating a concentration of KFC's presence in the capital region.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs competitive strategies and market positioning.
The Market and Galito's are key competitors to KFC in Lesotho, with a 50% cross-visitation rate. This suggests a significant overlap in customer base between these brands.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
KFC in Lesotho experiences peak traffic workload between 8 AM and 8 PM, with the highest activity between 4 PM and 5 PM (63.84%). This data helps optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform tailored campaigns and product development.
Women show a high affinity (109%) for KFC in Lesotho, while men are under-indexed (89%). Gen X also shows a high affinity (150%). This suggests targeted marketing towards women and Gen X could be effective.