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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence KFC performance in the The Bahamas and how they change over time
See what factors influence KFC performance in the The Bahamas and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the The Bahamas
An analysis of KFC' competitors in the The Bahamas
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·May – Jul 25
KFC is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
KFC in The Bahamas holds a leading market position at the 98th percentile. This indicates a strong competitive advantage and significant customer preference, with performance peers including Carnivale Bahamas, Seafire Steakhouse, Domino's Pizza, The Dilly Club, Wendy's, and Paranza also in the same range.
Outlet count indicates brand's market presence and reach, influencing accessibility and brand visibility.
KFC has 9 outlets in New Providence and 3 in City of Freeport in The Bahamas. The higher number of outlets in New Providence indicates a stronger market presence in that city.
Identifying competitors helps in strategic positioning, understanding market dynamics, and improving competitive advantage.
KFC's top competitors in The Bahamas include Wendy's (27.59%), IHOP BAHAMAS (17.24%), Domino's Pizza (13.79%), Twin Brothers (13.79%), and Burger King (10.34%). Wendy's has the highest cross-visitation rate among KFC customers.
Traffic workload analysis helps optimize staffing, manage resources, and improve customer experience during peak hours.
KFC in The Bahamas experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest workload at 2:00 PM (65.83%) and 3:00 PM (70.95%), indicating when staffing and resources are most critical.
Understanding consumer segments informs targeted marketing, tailored product offerings, and improved customer engagement strategies.
KFC's consumer base in The Bahamas shows high affinity for both women and men, with affinity indexes of 86 and 110 respectively. Gen Y shows an affinity index of 196, indicating they are highly engaged consumers of KFC.