Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Armenia and how they change over time
See what factors influence KFC performance in the Armenia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Armenia
An analysis of KFC' competitors in the Armenia
In Cafés & Restaurants
·Aug – Oct 25
KFC is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Armenia holds a market performance percentile of 57, indicating an average/above average market position. This means KFC outperforms many competitors in attracting customers. Performance peers in similar range: Veni - Café & Bar, Tashir Pizza, Elie's Lahmajun, Dalan Art Gallery and Restaurant Abovyan 12.
Identifying competitors helps understand the competitive landscape. It informs strategies to differentiate and attract customers from rivals.
The top competitors for KFC in Armenia, based on customer cross-visitation, are SAS (19.05%), Pizza Hut (14.29%), Tavern Yerevan (14.29%), Burger King (11.90%), and Zeituna Home Of Food (9.52%). This indicates that customers who visit KFC also frequent these establishments.
Traffic workload reveals peak hours, optimizing staffing and promotions. Understanding customer flow enhances service and resource allocation.
KFC in Armenia experiences peak traffic workload between 10 AM and 10 PM, with the highest traffic around 8 PM (65.39%). Traffic is minimal between midnight and 8 AM. This data suggests optimal staffing and promotional strategies should focus on the late afternoon and evening hours.
Consumer segments inform targeted marketing. Understanding demographics helps tailor campaigns, increasing engagement and ROI.
KFC's customer base in Armenia shows a high affinity for men (136 index) and Gen Y (124 index). Women are also represented (61 index), while Gen X shows an affinity of 91. This suggests that marketing efforts could be tailored to appeal to these over-indexed groups.