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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Kaufland performance in the Germany and how they change over time
See what factors influence Kaufland performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Kaufland' competitors in the Germany
An analysis of Kaufland' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Kaufland is in the lower 23% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Kaufland's market performance is in the lower 23%, indicating a below average market standing. This means Kaufland captures less foot traffic compared to competitors. Performance peers in a similar range include Gut Waldhof, Antep Sofrasi, Cucina Italiana, Restaurant Syrtaki, BACCO, and Staffn-Alm.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and customer retention efforts.
Kaufland's customers also visit Bäcker Görtz (16.67%), Restaurant Spalato (8.33%), Ristorante&Pizzeria Black Pulcinella (8.33%), Landgasthaus Oesterle - Stefan Oesterle (8.33%), and Tonis Schanzenbergstube (8.33%). Bäcker Görtz is the most frequently visited competitor by Kaufland's customers.
Traffic workload by hours reveals peak times, enabling efficient staffing, resource allocation, and optimized customer experience.
Kaufland experiences peak traffic between 12:00 and 17:00, with the highest workload at 17:00 (55.64%). Traffic is minimal between 0:00 and 6:00. This data helps optimize staffing and resource allocation during peak hours.
Consumer segment analysis informs targeted marketing by understanding audience demographics, preferences, and behaviors for effective campaigns.
Women are overrepresented (80%) among Kaufland's consumers, while men are also overrepresented (113%). Gen X is highly overrepresented (191%), indicating a high affinity. Gen Y is underrepresented (75%).