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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Just baked performance in the India and how they change over time
See what factors influence Just baked performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Just baked' competitors in the India
An analysis of Just baked' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Just baked is in the lower 17% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Just baked is in the lower 17% of brands, indicating a critically low market performance. This means the brand captures a smaller share of customer foot traffic compared to competitors. Performance peers in the same percentile include Anand Tiffins, High & Hills restaurant, Gir Goras Kathiyawadi, Srinivasa Upahara, Happy town pizza and Gorumudda.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Just baked's overall CSAT is 55%, a decrease of 23.8 percentage points year-over-year. In West Bengal, CSAT is also 55% with the same decrease. This indicates a significant decline in customer satisfaction, requiring investigation and improvement strategies to regain customer trust and loyalty.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Just baked has 30 outlets in West Bengal. This indicates a concentrated presence in this state, suggesting a regional focus for the brand's operations and potential for further expansion within or beyond the region.
Identifying top competitors helps understand the competitive landscape and refine strategies for market share.
The top competitors for Just baked, based on customer cross-visitation, are Aminia Restaurant (20%), Shanghai - Flavours of China Town (13.33%), Darchini Multicuisine Restaurant & Cafe | Best Restaurant in Barasat (6.67%), Spice Kraft (6.67%) and 99 The Multi Cuisine Restaurant (6.67%). This highlights key brands competing for the same customer base.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
Just baked experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (56.69). Traffic starts increasing at 8:00, peaking in the evening, and then declines sharply after 20:00. This data informs staffing and promotional strategies.
Understanding consumer segments allows targeted marketing, improving engagement and ROI by tailoring strategies.
Women (132 affinity index) and Gen Z (274 affinity index) are overrepresented among Just baked's consumers, indicating high affinity. Men (86 affinity index) and Gen Y (45 affinity index) are underrepresented. Gen X also shows high affinity (236 affinity index). This suggests marketing should focus on women, Gen X and Gen Z.