Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ikura performance in the Ukraine and how they change over time
See what factors influence Ikura performance in the Ukraine and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ikura' competitors in the Ukraine
An analysis of Ikura' competitors in the Ukraine
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Ikura is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ikura's market performance is at the 48th percentile, indicating a below average/lagging position. This means Ikura captures less foot traffic than the majority of its competitors. Performance peers in the same percentile range include Wood Stone, Monstera Coffee, Rabbit Hole Cafe, Frans.ua, We Sushi, and Wine Club BIOLOGIST.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
Ikura's overall CSAT is 84%, a 7pp increase year-over-year, indicating improved customer happiness. Sumy Oblast shows the highest CSAT at 90%, with a significant increase. Khmelnytskyi Oblast has a slightly lower CSAT at 89% with a decrease. The CSAT dynamic data shows fluctuations, peaking in July 2025.
Outlet count indicates brand reach and expansion. Tracking this metric shows growth and market penetration across different regions.
Ikura has multiple outlets across Ukraine, with Dnipropetrovsk Oblast having the most (4). Kirovohrad and Sumy Oblasts each have 3 outlets. Other regions have fewer outlets, indicating varying levels of market presence.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Ikura's top competitors based on cross-visitation are Krapka (12.50%) and Osama sushi (8.33%). Kucher Food, Musafir, and Rudyy Kit each have 4.17% cross-visitation. This indicates that customers who visit Ikura also frequent these establishments.
Traffic workload by hour reveals peak times, aiding staffing and resource allocation. Understanding customer flow optimizes service and maximizes revenue.
Ikura experiences peak traffic between 10:00 and 21:00, with the highest workload around 17:00-18:00 (57.54%). Traffic is minimal during early morning hours. This data helps optimize staffing and resource allocation during peak times.
Analyzing consumer segments by Gender and Generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women show a high affinity (107 index) for Ikura, while men are under-indexed (89 index). Gen Z exhibits a very high affinity (221 index), while Gen Y is under-indexed (83 index). This suggests targeted marketing towards women and Gen Z could be effective.