Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Iginio Massari performance in the Italy and how they change over time
See what factors influence Iginio Massari performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Iginio Massari' competitors in the Italy
An analysis of Iginio Massari' competitors in the Italy
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Iginio Massari is in the lower 43% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Iginio Massari's market performance is in the lower 43%. This indicates a below average market standing. Performance peers in the same percentile range include Gelateria Artigianale La Sorbettiera, Marchesi 1824, Ristorante Amedeo, Pizzaioli Veraci, Roscioli Salumeria con Cucina, and Fúnnaco PizzaLab.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategy and market positioning.
The top competitors for Iginio Massari, based on customer cross-visitation, are All'Antico Vinaio (4.43%), Sorbillo (3.80%), Venchi Cioccolato e Gelato (3.80%), Flego (3.16%), and Marchesi 1824 (2.53%). This indicates these brands attract a similar customer base.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and service delivery.
Iginio Massari experiences peak traffic workload between 14:00 and 16:00, with the highest workload at 53.64% at 15:00. Traffic is minimal between 21:00 and 7:00, indicating the business is likely closed or has very low activity during these hours.
Consumer segment analysis by gender and generation informs targeted marketing and positioning strategies, optimizing engagement and brand affinity.
Women (101 affinity index) are slightly overrepresented among Iginio Massari's consumers, while men (99 affinity index) are slightly underrepresented. Gen Y (117 affinity index) shows high affinity, Gen X (104 affinity index) shows slight affinity, and Gen Z (38 affinity index) is significantly underrepresented.