Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ice Cream Store performance in the Greece and how they change over time
See what factors influence Ice Cream Store performance in the Greece and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ice Cream Store' competitors in the Greece
An analysis of Ice Cream Store' competitors in the Greece
In Cafés & Restaurants
·Jun – Aug 25
Ice Cream Store is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ice Cream Store's market performance is at the 58th percentile in Greece's Cafe & Restaurants industry, indicating an average/above average market standing. This means the brand captures more customer foot traffic than many competitors. Performance peers in the same percentile range include Maro's taverna, Krabo, Agora Beach - Greek Kouzina & Beach Bar, Arkadi Restaurant, L'artigiano Pizza, and Bougatsa Iordanis.
Customer satisfaction reflects customer loyalty and impacts brand reputation, influencing repeat business and positive word-of-mouth referrals.
Overall customer satisfaction for Ice Cream Store is 71%, a slight decrease of 0.4 percentage points year-over-year. Aegean region shows the highest satisfaction at 77% with a growth of 7.9 percentage points, while Peloponnese, Western Greece and the Ionian shows the lowest at 57% with a decrease of 12.1 percentage points. The CSAT trend shows fluctuations between May and July 2025.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential for customer accessibility and revenue generation.
Ice Cream Store has a total of 15 outlets in Greece. Attica has the highest number of outlets with 7, followed by Aegean with 4, and Peloponnese, Western Greece and the Ionian and Region of Crete each with 2 outlets. This distribution highlights Attica as a key market for the brand.
Competitor analysis identifies key rivals and customer preferences, informing strategies to differentiate the brand and capture market share.
The top competitors for Ice Cream Store, based on cross-visitation, are Strofi Tou Mimi (4.38%), Pitogyros Traditional Grill House - Gyros, souvlaki, kebab. (2.92%), Melina Mercouri Café (2.19%), Veneti (2.19%), and Pallas (2.19%). This indicates that customers who visit Ice Cream Store also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and maximizing customer satisfaction.
Traffic workload for Ice Cream Store peaks between 14:00 and 21:00, with the highest workload at 19:00 (46.27%). The lowest traffic is observed between 1:00 and 5:00. This data suggests optimal staffing during afternoon and evening hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographics for increased engagement.
The consumer base for Ice Cream Store shows a high affinity towards women (102 index), indicating they are overrepresented compared to the average consumer. Among generations, Gen X shows the highest affinity (144 index), while Gen Y (77 index) and Gen Z (88 index) are underrepresented.