Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence I AM PIZZA performance in the Thailand and how they change over time
See what factors influence I AM PIZZA performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
I AM PIZZA is in the lower 20% of brands
Sample of brands in the same percentile
An analysis of I AM PIZZA' competitors in the Thailand
An analysis of I AM PIZZA' competitors in the Thailand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
I AM PIZZA's market performance is in the lower 20% in Thailand's Cafe & Restaurants industry, indicating a critically low market standing. Performance peers in the same range include English Café, Ăn Cơm Ăn Cá, ตำตำ Zapp Café, Marzipan Patisserie Café & Bar, Chao Lay Seafood Restaurant, and Pink Salt. Samui.
Outlet count indicates brand reach and expansion. Tracking distribution across regions informs strategic decisions about market penetration and growth.
I AM PIZZA has the highest number of outlets in Chiang Mai Province (12), followed by Nakhon Ratchasima Province (11). Chaiyaphum Province has 8 outlets, while Nonthaburi, Phra Nakhon Si Ayutthaya, and Saraburi Provinces each have 7. This shows a concentration of outlets in specific regions.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
McDonald's, Suki Chang Phueak Branch at Airport Intersection, Shinle Cafe - ฌินเลอ คาเฟ่ - ร้านกาแฟ เชียงใหม่, Gong Jora Pizza, and Baan Suan Restaurant are top competitors, each with a 14.29% cross-visitation rate. This indicates a significant overlap in customer base with these brands.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
I AM PIZZA experiences peak traffic workload between 11:00 AM and 6:00 PM, with the highest workload at 5:00 PM (47.30%). Traffic is significantly lower during early morning hours. This data suggests optimizing staffing and resources to match peak demand.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences enables tailored campaigns and product development.
Women are overrepresented (affinity index 117.00) among I AM PIZZA's consumers, while men are underrepresented (affinity index 84.00). Gen Z is highly overrepresented (affinity index 250.00), while Gen Y is slightly underrepresented (affinity index 92.00). This suggests a strong appeal to Gen Z and women.