Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Happycake performance in the Kazakhstan and how they change over time
See what factors influence Happycake performance in the Kazakhstan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
An analysis of Happycake' competitors in the Kazakhstan
An analysis of Happycake' competitors in the Kazakhstan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Happycake is in the lower 40% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Happycake's market performance in Kazakhstan is in the lower 40%, indicating a below-average market position. This suggests Happycake has a smaller share of customer traffic compared to competitors. Performance peers in the same percentile range include ATAS Resto Club, Salam bro, Harat's Pub, Asakusa Restaurant, Karaoke Bar "Merey", and Assorti.
Outlet count indicates brand reach and market penetration, reflecting expansion and accessibility.
Happycake has the most outlets in Akmola and Kostanay Regions (8 each). West and East Kazakhstan, and Pavlodar Regions have 5 outlets each. North Kazakhstan has 4, Jetisu Region has 3, and Jambyl, Karaganda, and Almaty Regions have 2 outlets each. This shows varied regional presence.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation.
Happycake's top competitors, based on customer cross-visitation, are Sattj, Arnau, IZZI FOOD, DepoGrill, and Kishlak, each with a 66.67% cross-visitation rate. This indicates a significant overlap in customer base, suggesting these brands are frequently visited by Happycake's customers.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation for optimal service.
Happycake experiences peak traffic workload between 9 AM and 8 PM, with the highest traffic around 4-5 PM (47.65% and 47.98% respectively). Traffic is minimal between midnight and 8 AM, indicating the need for staffing adjustments based on hourly demand.