Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Happycake performance in the Kazakhstan and how they change over time
See what factors influence Happycake performance in the Kazakhstan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Happycake' competitors in the Kazakhstan
An analysis of Happycake' competitors in the Kazakhstan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Happycake is in the lower 8% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Happycake is in the lower 8% of brands in Kazakhstan's Cafe & Restaurants industry, indicating a critically low market performance. This means Happycake captures a small fraction of customer visits compared to its competitors. Performance peers in a similar range include Shashlyk Pub, Kafe "Samarkand", VISTA, Allo Pizza Turkestan, master coffee, and HUMAR Lagmanhana.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
The top competitors for Happycake in Kazakhstan, based on cross-visitation, are Ziyafet Steakhouse, Discovery Соffee, Kafe "Petushok", House of Qazaq Cuisine - Qurt & Wine, and BERЁZKA. All listed competitors have a cross-visitation rate of 50%, indicating a significant overlap in customer base.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Happycake experiences peak traffic between 9 AM and 8 PM, with the highest workload occurring between 4 PM and 6 PM. Traffic is minimal during early morning hours (12 AM - 7 AM). This data suggests optimal staffing and resource allocation should focus on the afternoon and evening periods.
Understanding consumer segments enables targeted marketing and product development strategies.
Women show a high affinity (152 index) for Happycake, indicating they are overrepresented among its customers. Men are underrepresented (60 index). Gen X also shows a high affinity (368 index), suggesting they are significantly overrepresented among Happycake's customer base.