Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Happy Slice Pizza is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Happy Slice Pizza performance in the Germany and how they change over time
See what factors influence Happy Slice Pizza performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Happy Slice Pizza' competitors in the Germany
An analysis of Happy Slice Pizza' competitors in the Germany
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Happy Slice Pizza's market performance is at the 96th percentile, marking it as a leading brand in Germany's Cafe & Restaurants industry. This high percentile indicates a strong competitive position. Performance peers in the same percentile are Ganter Brauereiausschank, Coronita Mexicana, Restaurant Arbil Döner Imbiss, ok kool, Eis - Cafe Seidel, and Akropolis Oldenburg in Holstein.
Customer satisfaction is critical for loyalty and growth. Tracking CSAT helps understand customer sentiment and identify areas for service improvement.
Overall customer satisfaction for Happy Slice Pizza is 28%, a decrease of 24.8 percentage points year-over-year. North Rhine-Westphalia shows the highest CSAT at 46% with a 7.5pp increase. Bavaria shows 24% with a decrease of 58.8pp. Schleswig-Holstein shows 29% with a decrease of 4.8pp. Lower Saxony shows 15% with a decrease of 19.5pp.
Identifying top competitors that attract brand's customers is essential for strategic positioning and competitive advantage.
The top competitors for Happy Slice Pizza, based on customer cross-visitation, include Larose Food Oase (11.76%), Pizzeria da Luigi (5.88%), Eiscafé Pinocchio (5.88%), Bassanese (5.88%), and Eiscafé Alte Post (5.88%). These are the brands where Happy Slice Pizza customers also frequently visit.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies, enhancing customer engagement.
Happy Slice Pizza's customer base shows a high affinity towards women (68% women) with an affinity index of 83 (-7.18%). Men demonstrate a stronger than average affinity (118%) for the brand, with affinity index of 118 (+4.14%). Affinity is high within Gen Z (541% with index of 641 (+100)), indicating very strong interest. Gen X (72%) and Gen Y (85%) also show affinity.