Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Happy Lemon performance in the Philippines and how they change over time
See what factors influence Happy Lemon performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Happy Lemon' competitors in the Philippines
An analysis of Happy Lemon' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Happy Lemon is in the top 12% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Happy Lemon's market performance is at the 88th percentile in the Philippines' Cafe & Restaurants industry, positioning it as average/above average. This indicates a solid market standing. Competitors in the same percentile range include UCC Vienna Cafe, Palaisdaan Restaurant, BAHIA RESTAURANT & LOUNGE BAR DUMAGUETE, Little India, Mr & Mrs B, and Eagle's Nest' Restaurant. The brand experienced a -2 delta year-over-year.
Outlet count indicates brand reach and market penetration, reflecting growth strategy and customer accessibility.
Happy Lemon has 16 outlets in Metro Manila and 2 in Davao Region in the Philippines. Metro Manila accounts for 100% and Davao Region accounts for 12.5% of the brand's outlets, indicating a strong presence in Metro Manila.
Competitor analysis identifies key rivals, informing strategies to differentiate and capture market share.
McDonald's and Jollibee are key competitors to Happy Lemon, with a cross-visitation rate of 40% each. CWall Restobar, OVERGROWN Café & Bar, and Ginza Gyu each have a cross-visitation rate of 20%. This data shows consumers visit those brands.
Traffic workload insights optimize staffing and resource allocation, maximizing efficiency and customer experience.
Happy Lemon's peak traffic workload occurs between 10:00 AM and 8:00 PM, with the highest activity around 2:00 PM (54.04). Traffic is minimal before 10:00 AM and after 9:00 PM, with no traffic recorded between 12:00 AM and 9:00 AM, showing when Happy Lemon is less or more busy.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Women are overrepresented among Happy Lemon's consumers (60%) with an affinity that is -14.77 lower than average, while Men are highly overrepresented (128%), which means the affinity is 10.52 higher than average. Gen Z has a very high affinity (370%) for Happy Lemon, indicating strong brand resonance with this generation.