Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Haoxianglai performance in the China and how they change over time
See what factors influence Haoxianglai performance in the China and how they change over time
Available by subscription
Available by subscription
An analysis of Haoxianglai' competitors in the China
An analysis of Haoxianglai' competitors in the China
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Haoxianglai is right in the middle
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, competitive strength and customer preference in the industry.
Haoxianglai's market performance is average with a percentile of 55 in the Cafe & Restaurants industry in China. This indicates it holds an average market position relative to competitors like Mengniu Shouba Meat Restaurant, 小吃店, 大阪京都居食屋 (黑沙環晉海店), Luckin Coffee, Lamiacasa Italian Restaurant, and 肥仔茶餐厅 who share similar market positions.
Consumer segment analysis enables targeted marketing and product positioning to specific customer groups.
Haoxianglai shows a strong affinity with men(159 index), indicating over-representation compared to the average consumer. Gen X also shows a very high affinity (403 index), indicating significant over-representation within Haoxianglai's customer base. These insights could inform targeted marketing towards these groups.