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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gong Cha performance in the Singapore and how they change over time
See what factors influence Gong Cha performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Gong Cha' competitors in the Singapore
An analysis of Gong Cha' competitors in the Singapore
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Gong Cha is in the lower 19% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Gong Cha's market performance in Singapore is in the lower 19%, indicating a critically low market standing. This means Gong Cha captures a smaller share of customer visits compared to competitors. Performance peers in the same percentile include The Kind Bowl, ONE.85 Big Prawn Mee, nomVnom, Town Restaurant, Golden Mile Thien Kee Steamboat Hainanese Restaurant, and Chilli Up Hunan Cuisine 天天湘上湖南菜.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Gong Cha's top competitors in Singapore, based on customer cross-visitation, are Starbucks (30%), Salted Caramel (20%), Peach Garden (20%), CHICHA San Chen (20%), and Harrys (20%). This indicates that a significant portion of Gong Cha's customers also visit these establishments, highlighting potential areas for competitive differentiation.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Gong Cha's peak traffic workload in Singapore occurs between 10:00 AM and 9:00 PM, with the highest activity around 61.33% at 7:00 PM. Minimal traffic is observed between 10:00 PM and 9:00 AM. This data enables optimized staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
Gong Cha's consumer base in Singapore shows a high affinity among women (158 index) and Gen Z (204 index). Men (50 index) and Gen Y (91 index) are underrepresented. This suggests that Gong Cha resonates more strongly with women and younger consumers, informing targeted marketing and product development strategies.