Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fregio performance in the Greece and how they change over time
See what factors influence Fregio performance in the Greece and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fregio' competitors in the Greece
An analysis of Fregio' competitors in the Greece
In Cafés & Restaurants
·Jun – Aug 25
Fregio is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fregio's MARKET PERFORMANCE is at the 66th percentile, indicating an average/above average market standing. This means Fregio captures more foot traffic than 66% of its competitors in Greece's Cafe & Restaurants industry. Performance peers in the same percentile include Ancho Mexican Grill, Chíra, ΠΛΑΤΑΝΟΣ, Triana Tavern, Sunset Michali's Taverna, and Fast Food - Marine.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Fregio's overall CSAT is 90%, a 1.9 percentage point increase year-over-year, indicating improved customer happiness. Macedonia and Thrace show 90% CSAT with 2pp growth, while Thessaly and Central Greece have 87% CSAT with 0.4pp growth. CSAT fluctuated between 88.04% and 91.67% from May to July 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and growth potential.
Fregio has 16 outlets in Greece. 15 are located in Macedonia and Thrace, representing 93.75% of the total, while 1 is in Thessaly and Central Greece, accounting for 6.25%. This distribution highlights a strong regional concentration in Macedonia and Thrace.
Competitor analysis identifies key rivals, informing competitive strategies and market positioning.
Fregio's top competitors, based on customer cross-visitation, are Bakalis (4.12%), Enjoy Food Bar (3.29%), STARDUST (3.29%), Zaza (3.29%), and Alcano (2.88%). These brands are frequently visited by Fregio's customers, indicating they offer similar or complementary products/services.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Fregio experiences peak traffic between 8 PM and 10 PM, with the highest workload at 65.80% at 9 PM. Traffic is minimal between 2 AM and 7 AM. This data suggests optimal staffing during evening hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing and tailored product offerings.
Fregio's customer base shows a high affinity for women (index 97) and men (index 103). Gen Y is overrepresented (index 133), while Gen X (index 62) and Gen Z (index 73) are underrepresented. This suggests marketing should focus on Gen Y, while strategies to attract Gen X and Z could be explored.