Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Frango americano performance in the Brazil and how they change over time
See what factors influence Frango americano performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Frango americano' competitors in the Brazil
An analysis of Frango americano' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
·Jun – Aug 25
Frango americano is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand’s share of foot traffic, showing its competitive strength and customer preference in the industry.
Frango americano's market performance is at the 96th percentile, indicating a leading position in Brazil's Cafe & Restaurants industry. This high percentile demonstrates strong market presence. Performance peers in the same range include Churrascaria Majórica, Pães super feliz, Kikão, Balaio bakery Bread, Rokkon, and Styllos Padaria.
Customer satisfaction (CSAT) reflects customer loyalty and overall brand perception, influencing repeat business and brand advocacy.
Frango americano's overall CSAT is 12%, a significant decrease of 43.9 percentage points year-over-year. The South Region mirrors this CSAT score. These figures suggest a considerable decline in customer satisfaction, requiring attention to improve customer experience.
Number of outlets reflects brand reach and market penetration, crucial for understanding geographic presence and expansion strategy.
Frango americano has 12 outlets in the South Region, 2 in the Southeast, and 1 each in the North and Northeast Regions of Brazil. The South Region represents the largest concentration of outlets for the brand.
Analyzing competitors helps identify market threats and opportunities, guiding strategic decisions to maintain or improve competitive positioning.
The top competitors for Frango americano, based on cross-visitation, include The Best Açaí and McDonald's, each with 7.69% cross-visitation, followed by Pizza Para Você with 7.69%, Rota do Sol with 3.85% and DNA DA PIZZA with 3.85%.
Traffic workload indicates peak hours of operation, enabling efficient staffing and resource allocation to optimize customer service.
Frango americano experiences peak traffic workload between 6 PM (18:00) and 9 PM (21:00), reaching its highest point at 8 PM (20:00) with 46.77%. The lowest traffic is during the early morning hours (0:00 - 7:00).