Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Fish2Go performance in the Philippines and how they change over time
See what factors influence Fish2Go performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fish2Go' competitors in the Philippines
An analysis of Fish2Go' competitors in the Philippines
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Fish2Go is in the top 18% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fish2Go's market performance is at the 82nd percentile, placing it in the above average market position. This indicates a strong competitive standing compared to other brands in the Philippines' Cafe & Restaurants industry. Performance peers in a similar range include Sit-n-Bull, Bayani Tapsi - City Market, 꼬지집 & 과일쉐이크, Uniqlo, Riles Restaurant + Bar, and Trinity Ihaw-Ihaw & Food House.
Outlet distribution indicates market reach and expansion strategy, showing where a brand has a strong presence.
Fish2Go has 25 outlets in Calabarzon and 11 in Metro Manila. Calabarzon represents 100% of the maximum regional presence visualized, while Metro Manila accounts for 44%. This indicates a stronger presence in Calabarzon compared to Metro Manila.
Identifying key competitors helps in understanding market dynamics and benchmarking performance to stay competitive.
The top competitors for Fish2Go, based on customer cross-visitation, are RESPA - Eats for Everyone, Lantaw-Lantaw Restaurant, Forresta cafe, Nonong's Fried Chicken, and Matteo's Lomi and Restaurant. Each of these brands shares 20% of Fish2Go's customer base.
Understanding traffic patterns allows for efficient staffing, inventory management, and targeted promotions.
Fish2Go experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest workload around 7:00 PM. Traffic is minimal between midnight and 7:00 AM, suggesting a need to optimize resources according to these peak and off-peak hours.
Understanding consumer segments enables targeted marketing, allowing brands to better meet diverse customer needs.
Women (Affinity Index 120) are overrepresented among Fish2Go customers, indicating higher-than-average engagement. Men (Affinity Index 86) are underrepresented. Gen Y (Affinity Index 91) are underrepresented among Fish2Go customers, exhibiting lower-than-average engagement.