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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence El Parrón performance in the Chile and how they change over time
See what factors influence El Parrón performance in the Chile and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of El Parrón' competitors in the Chile
An analysis of El Parrón' competitors in the Chile
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
El Parrón is in the lower 30% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
El Parrón's MARKET PERFORMANCE is at the 30th percentile, indicating a below average market standing. This suggests that El Parrón captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Italia Mia Trattoria - Pizzeria, Cafetería Masitas, Etienne Marcel, La Calma by Fredes, Kingdom BBQ, and Açaí Experience.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning.
Dominó is the most cross-visited competitor with 9.52%, followed by Ciervo de Oro, Santa Margarita, Happy Dogs, and Chez Pollo, each with 4.76%. This indicates that customers who visit El Parrón also frequently visit Dominó, suggesting a potential overlap in target audience or service offerings.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
El Parrón experiences peak traffic workload between 14:00 and 16:00, reaching a high of 50.88% at 15:00. Traffic starts increasing at 9:00, peaks in the afternoon, and declines after 17:00. This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Consumer segment analysis informs targeted marketing by understanding gender and generational preferences, enhancing engagement.
Women are overrepresented with an affinity index of 105%, while men are underrepresented with an index of 95%. Gen Y is significantly overrepresented with an affinity index of 171%. This suggests that El Parrón resonates strongly with Gen Y consumers, and marketing efforts should consider these demographic preferences.