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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Dum Thai Tea performance in the Indonesia and how they change over time
See what factors influence Dum Thai Tea performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
An analysis of Dum Thai Tea' competitors in the Indonesia
An analysis of Dum Thai Tea' competitors in the Indonesia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·May – Jul 25
Dum Thai Tea is in the top 5% of brands
Sample of brands in the same percentile
Cafe & Restaurants
Market Performance percentile indicates brand's foot traffic share, showing competitive strength and customer preference in the industry.
Dum Thai Tea holds a leading market performance with a percentile of 95 in Indonesia's Cafe & Restaurants sector. This means the brand outperforms 95% of its peers in foot traffic, suggesting strong customer preference. Performance peers include Socielle Espresso & Dine, Spesial Soto Boyolali (SSB) Hj Hesti, RM Roda Minang Simpang Sosok, Emado's Shawarma Kaliurang, Nasi Uduk Ayam Goreng Kirana and Dharma Kitchen.
Customer satisfaction is crucial for loyalty, reflecting service quality and overall experience, impacting repeat visits and positive word-of-mouth.
Dum Thai Tea's overall customer satisfaction (CSAT) is 76%, a significant increase of 37.1 percentage points year-over-year. In Java, CSAT is also 76%, with a growth of 38 percentage points. This indicates substantially improved customer satisfaction, likely driving increased customer retention and positive brand perception. CSAT has been stable at 78.26% from April to June 2025.
Outlet count indicates brand reach and expansion, showing market penetration and growth strategy effectiveness across regions.
Dum Thai Tea has 99 outlets in Java, 11 in Sumatra, 9 in Lesser Sunda Islands, 8 in Sulawesi, 7 in Kalimantan, and 1 in Western New Guinea. Java accounts for the majority of Dum Thai Tea's presence. This data shows the geographic distribution of Dum Thai Tea's locations across Indonesia.
Competitive analysis identifies key rivals, informing strategic positioning and highlighting opportunities to capture market share.
Dum Thai Tea's top competitors, based on customer cross-visitation, are Mie GK-Mie Pangsit Chili Oil (23.08%), Solaria (15.38%), Marugame Udon (15.38%), Kopi Kenangan (15.38%), and Wingstop (15.38%). This indicates customers who visit Dum Thai Tea also frequent these establishments, suggesting shared customer preferences or geographic proximities.
Traffic workload shows peak hours, helping optimize staffing and promotions to enhance customer experience and maximize revenue.
Dum Thai Tea experiences peak traffic workload between 11:00 AM and 7:00 PM (hod 11-19), with the highest workload between 4:00 PM and 7:00 PM. The brand experiences lower traffic in the very early morning hours. Operational strategies can be aligned with these peak times.
Understanding consumer segments allows for targeted marketing, aligning products and messaging with specific demographic preferences to boost engagement.
Women show a high affinity (89%) for Dum Thai Tea compared to the average consumer, while men are overrepresented with an affinity of 109%. Gen Y is overrepresented (119%) suggesting high engagement, while Gen Z is underrepresented (63%), compared to the average customer. This suggests Dum Thai Tea appeals more to Gen Y.