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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Domino's Pizza performance in the Russia and how they change over time
See what factors influence Domino's Pizza performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Domino's Pizza' competitors in the Russia
An analysis of Domino's Pizza' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Domino's Pizza is in the lower 29% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Domino's Pizza holds the 29th percentile in Russia's Cafe & Restaurants industry, indicating a below average market performance. This suggests that Domino's captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Billy's Pub, Urman `` , Kafe Khalyal ' V, Torro Grill, Ratatuy, Igloobar, and Bakso cak Sodiq.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth.
Domino's Pizza's overall CSAT in Russia is 42%, a decrease of 17.6 percentage points year-over-year. The Central Federal District shows a CSAT of 35%, with a decrease of 24.7 percentage points. This indicates a significant decline in customer satisfaction, requiring attention to service and product quality.
Outlet count indicates market presence and expansion, reflecting brand reach and growth potential.
Domino's Pizza has 119 outlets in the Central Federal District, 8 in the Southern Federal District, 4 in the Volga Federal District, and 1 each in the Northwestern and Ural Federal Districts. The Central Federal District dominates Domino's presence in Russia.
Competitor analysis identifies key rivals, informing competitive strategies and market positioning.
The top competitors for Domino's Pizza, based on customer cross-visitation, include Dodo Pizza, Kolbasoff, FLASH ROYAL, Goryachaya Vypechka. Shaurma, and Cannibal Coffee, each with a 33.33% cross-visitation rate. This indicates that a significant portion of Domino's customers also visit these establishments.
Traffic workload analysis reveals peak hours, optimizing staffing and resource allocation for efficiency.
Domino's Pizza experiences peak traffic between 10:00 AM and 10:00 PM, with the highest workload around 6:00 PM (55.17%). Traffic is minimal during the early morning hours. This data helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand relevance.
Domino's Pizza's customer base in Russia shows a high affinity towards women (75%) and Gen Y (162%). This suggests that women are overrepresented among Domino's customers, while Gen Y demonstrates a strong affinity. Men are also overrepresented (139%).