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Managing Partner, Global Business Development
See what factors influence Dia de Pizza performance in the Brazil and how they change over time
See what factors influence Dia de Pizza performance in the Brazil and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of Dia de Pizza' competitors in the Brazil
An analysis of Dia de Pizza' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Dia de Pizza is in the top 2% of brands
Sample of brands in the same percentile
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Cafés & Restaurants
Market performance reveals competitive strength and customer preference, vital for strategic decision-making.
Dia de Pizza holds a leading market performance percentile of 98 in Brazil's Cafe & Restaurants industry, placing it in the top 2% of brands. Performance peers include: Hanks Original Burger, Costelão Bacacheri, The Mello's Burger, Q Delicia Restaurante, Bar Vesúvio, Mega Grill, all at the same percentile range.
Customer satisfaction is crucial as it directly impacts loyalty, retention, and brand reputation, driving long-term success.
Dia de Pizza's overall customer satisfaction is 95%, a slight decrease of 1.8 percentage points year-over-year. The South Region boasts a high 98% satisfaction, with a growth of 2.1 percentage points. CSAT peaked at 100 in July 2025. However, there was a drop to 78.26% in June.
Average check reflects spending per customer, a key indicator of pricing strategy and customer value.
The overall average check for Dia de Pizza is BRL 55.7, a 5% increase year-over-year. The South Region reports an average check of BRL 54.7, with no growth. The average check value was approximately BRL 55.65 throughout the analyzed period.
Outlet count indicates market reach and expansion, influencing brand visibility and customer accessibility.
Dia de Pizza has 16 outlets across Brazil. The South Region dominates with 13 outlets, followed by the Central-West Region with 2 and the Southeast Region with 1. Most of Dia de Pizza outlets are concentrated in the South Region.
Analyzing competitors identifies market trends, competitive threats, and opportunities for differentiation.
Top competitors for Dia de Pizza, based on customer cross-visitation, are Burger King and Pizzaria (11.76% each), followed by Buffet Janines, Black Cat Restaurant, and Ki Doçura (5.88% each). Burger King is a competitor, but has a global presence, Pizzaria has a local presence in Brazil.
Traffic workload insights optimize staffing, marketing, and resource allocation for peak efficiency.
Dia de Pizza experiences peak traffic workload between 18:00 and 22:00, with the highest activity at 20:00 (69.57%). There is no registered activity between midnight and 17:00. This data highlights the brand's evening-focused business hours.