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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Costa Coffee performance in the China and how they change over time
See what factors influence Costa Coffee performance in the China and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Costa Coffee' competitors in the China
An analysis of Costa Coffee' competitors in the China
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Costa Coffee is in the lower 14% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Costa Coffee's MARKET PERFORMANCE in China is in the lower 14%, indicating a critically low market standing. This suggests that only 14% of potential customers visit Costa Coffee compared to its peers. Performance peers in the same percentile range include Kikusan, CUÍT, 好運小食麵店, Itamama (Ho Man Tin), Lee House Restaurant, and Hoi Chiu Canteen.
Identifying top competitors and cross-visitation patterns helps refine marketing strategies and understand customer preferences.
Costa Coffee's top competitors in China, based on customer cross-visitation, include Starbucks (22.22%), Shanghai Grandmother Restaurant (22.22%), Ma You Cai Bao (11.11%), Wu Mao Xing Ben Bang Mian (11.11%), and Dahuchun (11.11%). This indicates that a significant portion of Costa Coffee customers also visit these establishments.
Traffic workload analysis by hour helps optimize staffing and resource allocation to meet customer demand effectively.
Costa Coffee in China experiences peak traffic between 9 AM and 6 PM, with the highest workload around 10 AM to 12 PM. Traffic is minimal during early morning hours (12 AM - 6 AM), suggesting opportunities for targeted promotions during off-peak times.
Understanding consumer segments by gender and generation enables targeted marketing and product development strategies.
Costa Coffee's customer base in China shows a higher affinity among men (136 index) compared to women (49 index). Gen X shows a very high affinity (207 index), while Gen Y is slightly under-indexed (94 index). This suggests targeted marketing towards Gen X men could be particularly effective.