Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Cinnabon performance in the Philippines and how they change over time
See what factors influence Cinnabon performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Cinnabon' competitors in the Philippines
An analysis of Cinnabon' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Cinnabon is in the top 7% of brands
Sample of brands in the same percentile
Market performance percentile shows brand's foot traffic share, reflecting competitive strength and customer preference within its industry.
Cinnabon's MARKET PERFORMANCE is at the 93rd percentile, indicating a leading position in the Philippines' cafe & restaurant industry. This high percentile suggests strong customer preference compared to its peers like Chixboy, Tablo Bistro, intbar.extcafe, The Frazzled Cook, Tagbalayon restaurant and Cabalen which share the same percentile.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and brand accessibility.
Cinnabon has 6 outlets in Metro Manila, 2 in Central Visayas, and 2 in Central Luzon. Metro Manila accounts for the largest share of Cinnabon's presence in the Philippines.
Understanding key competitors is crucial for strategic positioning and identifying competitive threats and opportunities.
Starbucks is the most frequented alternative brand for Cinnabon's customers (40% cross-visitation), followed by McDonald's (20%). Island Wok Restaurant, Bugsy's Sports Bar and Bistro, and YANCY'S BALBACUAHAN each have 10% cross-visitation.
Traffic workload identifies peak hours, enabling optimized staffing and resource allocation for enhanced customer experience.
Cinnabon's peak traffic occurs between 10:00 and 21:00, with the highest workload between 12:00 and 19:00. This data suggests potential for targeted promotions and staffing adjustments to match peak demand.
Consumer segment analysis enables targeted marketing, tailoring strategies to resonate with specific demographics for higher engagement.
Women show a high affinity (129 index) towards Cinnabon, while men are under-indexed (79 index). Gen X consumers are highly over-represented (728 index), indicating a strong affinity from this generation.
Cafés & Restaurants