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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Chicken Express performance in the Colombia and how they change over time
See what factors influence Chicken Express performance in the Colombia and how they change over time
Available by subscription
Available by subscription
An analysis of Chicken Express' competitors in the Colombia
An analysis of Chicken Express' competitors in the Colombia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Chicken Express is in the top 24% of brands
Sample of brands in the same percentile
Cafe & Restaurants
Market performance reveals a brand’s share of foot traffic, showing its competitive strength and customer preference in the industry.
Chicken Express holds the 76th percentile. This average/above average standing indicates a solid market presence in Colombia's Cafe & Restaurants industry. Peers like Arroz tradicional paisa, Original Gran Chorizo, Bacon's Burger, Restaurante Muralla China, La Poppera, and Asadero La Finca Parrilla Bar share a similar market position.
Number of outlets indicates brand's reach, reflecting market presence and expansion strategy within the region.
Chicken Express has 3 outlets in both 'RAP (Especial) Central' and 'RAP del Agua y la Montaña' regions, and 1 outlet in 'RAP Pacífico'. This distribution reflects the brand's physical presence across different regions in Colombia.
Understanding key competitors is crucial for strategic positioning and identifying opportunities to capture market share.
Chicken Express customers also frequent Hot Chocolate Rionegro, Sobrecielo coffee, Restaurante Marmoleo, El Pielrojita Rionegro - La taqueria de Pueblo, and Bendita birria. These brands represent competitors with overlapping customer bases.
Traffic workload identifies peak hours, allowing optimization of staffing, promotions and resource allocation for better efficiency.
Traffic workload peaks between 11:00 and 21:00, with the highest traffic around 14:00, 18:00 and 19:00. This indicates the busiest hours for Chicken Express, where staffing and resources should be maximized.
Consumer segments reveal audience demographics, enabling targeted marketing and tailored experiences to boost engagement.
Women have an affinity index for Chicken Express of 59, they are underrepresented in comparison to other customers. Men have an affinity index of 131, being more than averagely represented. Gen Y has an affinity index of 166, making them the most engaged consumer group.