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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chicago chicken city performance in the Malaysia and how they change over time
See what factors influence Chicago chicken city performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chicago chicken city' competitors in the Malaysia
An analysis of Chicago chicken city' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Chicago chicken city is in the lower 41% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Chicago chicken city's market performance is in the lower 41% in Malaysia's Cafe & Restaurants industry, indicating a below average market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Taiwanese house, Glasshouse by Leyla, MADRAS DARBAR RESTAURANT & BANQUET HALL, Mini Tanker - Damansara, QHouse港湾茶餐厅 Puchong Jaya, and NY Steak Shack.
Identifying top competitors helps understand the competitive landscape and benchmark performance against industry rivals.
The top competitors for Chicago chicken city, based on customer cross-visitation, are The Toast Tun Aminah (41.48%), My Cocoanut (35.80%), The Wagyu Tavern (JB) - No Pork, No Lard (33.52%), Catalina Gelato (31.25%), and La Provence (31.25%). This indicates that customers who visit Chicago chicken city also frequent these establishments, highlighting potential areas for competitive differentiation.
Understanding traffic workload by hour helps optimize staffing, manage resources, and improve customer service during peak times.
Chicago chicken city experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest workload occurring between 7:00 PM and 8:00 PM (64.58% and 64.83% respectively). There is no traffic between 10:00 PM and 9:00 AM. This data suggests the need for optimized staffing and resource allocation during peak hours to ensure efficient operations and customer satisfaction.
Analyzing consumer segments by gender and generation enables targeted marketing and positioning strategies based on affinity insights.
Consumer segment analysis reveals that women (105%) are overrepresented compared to men (96%) among Chicago chicken city's customers. Gen X (167%) and Gen Z (107%) are overrepresented, while Gen Y (79%) is underrepresented. This suggests that marketing efforts could be tailored to appeal more to Gen X and Gen Z, while also considering strategies to attract more Gen Y customers.