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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Chai Nagri performance in the India and how they change over time
See what factors influence Chai Nagri performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chai Nagri' competitors in the India
An analysis of Chai Nagri' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Chai Nagri is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Chai Nagri holds a leading market performance with a percentile of 98, placing it in the top 2% of brands. This indicates strong customer preference relative to its peers like Sura - Cocktails & Cuisine, The Sky Lounge Udaipur, Kolhapuri Thaat, Canadian Pizza, Raviraj Pure Veg Restaurant and Joseph Bar, who share a similar percentile range.
Customer satisfaction is key for loyalty and growth. Monitoring CSAT helps understand customer sentiment and identify areas for service improvement.
Chai Nagri demonstrates high customer satisfaction with an overall CSAT of 93%. There are variations across states, with Madhya Pradesh and Telangana achieving 100% satisfaction, while Punjab and Haryana show a decrease. CSAT decreased by 0.8pp year-over-year.
Average check reflects spending per customer, influencing revenue. Tracking it informs pricing, menu optimization, and upselling strategies.
Chai Nagri's average check is 306.3 INR, marking a 27.3% increase year-over-year. Karnataka leads with 330.8 INR, while Telangana has 322.2 INR. Average check was fluctuating from 320.69 to 330.77 INR during period from May to July 2025.
Outlet count indicates brand reach and growth. Monitoring it reveals expansion progress and market penetration in different regions.
Chai Nagri has a diverse distribution of outlets across India. Punjab has the highest number of outlets (5), followed by Karnataka, Himachal Pradesh, and Haryana (2 each). Madhya Pradesh, Assam, Telangana and Uttar Pradesh each have 1 outlet.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns reveals consumer choices and competitive positioning strategies.
Chai Nagri's customers also visit CHAI NAGRI (Tarn Taran sahib ) (9.52%), The South Ishq (9.52%), Diners Park (7.94%), Hotel Midway Treat,M.P. TOURISM (7.94%), and CHASKA PARATHA HOUSE (7.94%). These brands represent significant competitors in the cafe and restaurant market.
Traffic workload by hour optimizes staffing. Understanding peak times enhances customer experience and resource allocation efficiency.
Chai Nagri experiences peak traffic between 11 AM and 8 PM, with highest workload at 67.47% at 7PM. Traffic is minimal during early morning hours (1-7 AM). This data suggests adjusting staff levels to match peak demand.
Consumer segments focus marketing. Affinity indices highlight key demographics, improving ad targeting and product relevance effectiveness.
Women (145%) and Gen X (170%) show high affinity for Chai Nagri. Men (85%) and Gen Y (102%) are also represented. The higher affinity among women and Gen X suggests targeting marketing towards these groups.