Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chai Break performance in the India and how they change over time
See what factors influence Chai Break performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chai Break' competitors in the India
An analysis of Chai Break' competitors in the India
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Chai Break is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chai Break's market performance is at the 51st percentile in India's Cafe & Restaurants industry, indicating an average market standing. Performance peers in the same range include U.S.Pizza, Rajasthani Sweets Mishthan Bhandar, The Big Barbeque, Hangries, Mocha, and Aaladipattiyan.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. Monitoring CSAT helps identify areas for improvement.
Chai Break's overall customer satisfaction is 81%, a decrease of 3.9 percentage points year-over-year. Jharkhand shows the highest CSAT at 93%, while West Bengal has a lower CSAT of 76%. Odisha shows a significant increase in CSAT, up by 14.9 percentage points.
Average check measures customer spending per visit, indicating pricing strategy effectiveness and customer purchasing power. It drives revenue and profitability.
The overall average check for Chai Break is 872 INR, a 2.3% increase year-over-year. Jharkhand has the highest average check at 1200 INR. Odisha has the lowest average check at 843.3 INR.
Outlet count indicates brand reach and market presence. Growth in outlet numbers reflects expansion strategy and investment in new markets.
Chai Break has 25 outlets in West Bengal, 8 in Odisha, and 1 each in Jharkhand and Assam. West Bengal represents the largest market for Chai Break in terms of outlet presence.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts to gain market share.
The top competitors for Chai Break, based on customer cross-visitation, are AB's - Absolute Barbecues (13.37%), Apu's Kitchen & Multi Cuisine Restaurant (12.53%), The Rose Restaurant (Kankurgachi) (12.26%), Kaafila (11.70%), and The Orient (11.42%).
Traffic workload analysis reveals peak hours and customer flow patterns, enabling optimized staffing, resource allocation, and service delivery.
Chai Break experiences peak traffic between 6 PM and 9 PM, with the highest workload at 67.32% at 8 PM. Traffic is lowest in the early morning hours, indicating a need to focus resources during peak times.
Understanding consumer segments by gender and generation enables targeted marketing and product strategies, maximizing engagement and brand affinity.
Women show a slightly higher affinity (102%) for Chai Break compared to men (99%). Gen Z has a significantly higher affinity (183%) compared to Gen X (80%) and Gen Y (97%), suggesting a strong appeal to younger consumers.