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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cake City performance in the Kenya and how they change over time
See what factors influence Cake City performance in the Kenya and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cake City' competitors in the Kenya
An analysis of Cake City' competitors in the Kenya
In Cafés & Restaurants
·Aug – Oct 25
Cake City is in the lower 10% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Cake City's market performance is in the lower 10%, indicating a critically low market standing. This means Cake City captures significantly less foot traffic compared to its competitors. Performance peers in the same percentile range include NomadCornerAfrica, Mangu Shopping Center, OLIVEIRA RESTAURANT, Texas Resort Bar and Restaurant, joarrey food hurlingham, and Let's Fry Away.
Analyzing traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Cake City experiences peak traffic between 9 AM and 6 PM, with the highest workload around 2 PM (59.39%). Traffic is minimal before 7 AM and after 7 PM, suggesting operational adjustments may be needed during off-peak hours.
Understanding consumer segments allows for targeted marketing, personalized experiences, and product development tailored to specific demographics.
Women show a high affinity (218 index) for Cake City, indicating they are overrepresented among customers. Men are underrepresented (27 index). Gen Z exhibits a very high affinity (1490 index), suggesting a strong connection with this demographic.