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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Biryani Global performance in the India and how they change over time
See what factors influence Biryani Global performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Biryani Global' competitors in the India
An analysis of Biryani Global' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Biryani Global is in the lower 17% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Biryani Global's market performance is in the lower 17%, indicating a critically low market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in a similar range include Green Tandoor se, Mr.Bhatura, Aaha Thindi, 222 Backyard, Café Coffea, and The Green Kitchen - Eat Healthy. Eat Tasty.
Identifying top competitors helps understand market dynamics, benchmark performance, and refine competitive strategies for growth.
Biryani Global's top competitors based on customer cross-visitation are Biryaanism Restaurant, Howrah Rail Coach Restaurant, RAHMAN'S BIRYANI HOUSE, and Haji Arsalan Biriyani (each with 25% cross-visitation), and HOTEL AKSHAYA (12.5%). This indicates customers of Biryani Global also frequently visit these establishments.
Traffic workload by hour reveals peak and off-peak times, enabling optimized staffing, marketing, and resource allocation.
Biryani Global experiences peak traffic workload between 17:00 and 20:00 (5:00 PM to 8:00 PM), with the highest workload at 18:00 (6:00 PM) at 50.48. The lowest traffic workload occurs between 6:00 and 10:00, indicating a need for adjusted staffing and marketing strategies to match demand.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, maximizing engagement and ROI.
Women (137 affinity index) are overrepresented among Biryani Global's consumers, while men (84 affinity index) are underrepresented. Gen Y (135 affinity index) shows high affinity. This suggests marketing efforts could be tailored to appeal to women and Gen Y.