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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Big Deal Burger performance in the United States and how they change over time
See what factors influence Big Deal Burger performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Big Deal Burger' competitors in the United States
An analysis of Big Deal Burger' competitors in the United States
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Big Deal Burger is in the lower 35% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows Big Deal Burger's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Big Deal Burger's Market Performance is in the lower 35% range, indicating a below average market standing. This suggests that Big Deal Burger captures lower foot traffic and market share compared to its peers. Performance peers include Circle K, Pizza Pazzo, Taqueria El Manatal, Thyme, Tommy's Deli & Cafe and White Rabbit Bar and Grill.
Tracking outlet numbers indicates Big Deal Burger's expansion strategy and market reach across different states in the United States.
Big Deal Burger has outlets in multiple states, with a concentration in Texas (14 outlets), followed by Louisiana (7 outlets). Other states with outlets include California, Florida, Colorado, Washington, Tennessee, New York, Illinois, and Georgia, indicating a regional presence.
Identifying top competitors helps Big Deal Burger understand the competitive landscape and refine strategies to attract and retain customers.
Big Deal Burger's top competitors based on customer cross-visitation are Nizza Pizza Pasta & Subs, Taco Casa, Freddy's Frozen Custard & Steakburgers, FINS Patio Bar & Grill and Arby's with a cross visitation rate of 33.33%. This shows that customers of Big Deal Burger also visit these brands.
Analyzing traffic workload by hour helps Big Deal Burger optimize staffing and resource allocation to meet customer demand efficiently throughout the day.
Big Deal Burger experiences peak traffic workload between 11 AM and 8 PM, with relatively high activity from 9 AM. There is very low to no traffic workload between midnight and 7 AM.
Consumer segment analysis by gender and generation informs targeted marketing strategies, allowing Big Deal Burger to cater to specific customer preferences.
Women have a slightly high affinity (104) than men (96), suggesting they are slightly overrepresented among Big Deal Burger's customers. Gen Y shows a high affinity (200), indicating a strong representation compared to the average consumer.