Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Baskin-Robbins performance in the Nepal and how they change over time
See what factors influence Baskin-Robbins performance in the Nepal and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Baskin-Robbins' competitors in the Nepal
An analysis of Baskin-Robbins' competitors in the Nepal
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Baskin-Robbins is in the lower 33% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Baskin-Robbins in Nepal is in the lower 33% of brands, indicating a below average market performance. This suggests a need to improve its competitive standing. Performance peers in the same percentile range include Coco Beach Pame, Noodle Shop Ktm, Silk Artisanal Creamery, Meals and Memories- Boudha, One O One Coffee & Barista School, and El Dorado Avenue.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Baskin-Robbins in Nepal has an overall CSAT of 79%, a significant increase of 23.9 percentage points year-over-year. This indicates a substantial improvement in customer satisfaction. Bagamati Province shows a CSAT of 78%, with a growth of 27.8 percentage points.
Outlet count indicates brand reach and market presence. A growing number of outlets can signify expansion and increased accessibility for customers.
Baskin-Robbins has 10 outlets in Bagamati Province, 3 in Koshi Province, and 1 each in Gandaki and Madhesh Provinces. Bagamati Province accounts for the majority of the brand's outlets in Nepal.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns helps refine marketing strategies and improve competitive positioning.
Customers of Baskin-Robbins also frequently visit Organic Smoothie Bowl and Cafe, Hyderabad House - Bishalnagar, and Himalayan Java Coffee (all at 8.57% cross-visitation). Binu's Laphing Center and Tokyo Ramen House have a cross-visitation of 5.71%.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes customer satisfaction.
Traffic workload for Baskin-Robbins in Nepal peaks between 12:00 PM and 6:00 PM, with the highest workload at 52.83% at 3:00 PM. Traffic is minimal between midnight and 8:00 AM.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform tailored campaigns, enhancing engagement and brand relevance.
Women (64%) are overrepresented among Baskin-Robbins customers, while men (121%) are also overrepresented. Gen X (143%) and Gen Z (232%) are overrepresented, indicating high affinity, while Gen Y (73%) is underrepresented.