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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 배스킨라빈스 performance in the South Korea and how they change over time
See what factors influence 배스킨라빈스 performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 배스킨라빈스' competitors in the South Korea
An analysis of 배스킨라빈스' competitors in the South Korea
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
배스킨라빈스 is in the lower 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
배스킨라빈스 is in the lower 4% of brands, indicating a critically low market standing. This suggests the brand captures a small fraction of customer foot traffic compared to its competitors in South Korea's Cafe & Restaurants industry. Performance peers in the same percentile range include Lotteria, Choi Wooyoung Sushi, 국민떡볶이, Geum-Yong, Bongil, and Sangam Indian Restaurant.
Identifying top competitors and cross-visitation patterns helps understand market dynamics and customer preferences.
The top competitors for 배스킨라빈스, based on cross-visitation, include Gogijip, Nongmin Baekam Sundae, Red Bridge, 밀양순대돼지국밥, and Caffe Pascucci, each sharing 25% of customer visitation. This indicates that a quarter of 배스킨라빈스 customers also visit each of these establishments.
Analyzing traffic workload by hour helps optimize staffing, manage inventory, and improve customer experience during peak times.
Traffic workload for 배스킨라빈스 peaks between 19:00 and 20:00, reaching 61.08 and 61.26, respectively. The lowest traffic occurs between 0:00 and 8:00. This data suggests that 배스킨라빈스 experiences the highest customer activity during evening hours.
Understanding consumer segments by gender and generation enables targeted marketing and product development strategies.
Men are overrepresented among 배스킨라빈스 consumers, with an affinity index of 185.00. Gen Y also shows high affinity, with an index of 193.00. This suggests that marketing efforts could be tailored to appeal to these demographics.