Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 배스킨라빈스 performance in the South Korea and how they change over time
See what factors influence 배스킨라빈스 performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 배스킨라빈스' competitors in the South Korea
An analysis of 배스킨라빈스' competitors in the South Korea
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
배스킨라빈스 is in the lower 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
배스킨라빈스 is in the lower 3% percentile, indicating a critically low market performance. This suggests a need to reassess strategies to improve market share. Performance peers in a similar range include 향숙이네식당, 산둥 (구 초류향), 청진식당, 이태리동 수원역점, Chinchi Kurin Ramen, and 선미회집.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
배스킨라빈스 has a limited number of outlets in South Korea, with 2 in Gyeonggi, 1 in Jeonbuk State, and 1 in South Chungcheong. This suggests a focused presence in specific regions, with potential for expansion.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning.
Customers of 배스킨라빈스 also frequently visit Mil-Al, Sinpo Dakgangjeong, 퍼부어 밤리단길점, 두메막국수, and Starbucks, each with a cross-visitation rate of 33.33%. This indicates shared customer interests and potential competitive overlap.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
배스킨라빈스 experiences peak traffic between 19:00 and 20:00, with 83.29% and 83.07% workload, respectively. Traffic starts increasing at 10:00, suggesting a need for optimized staffing during these hours.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement.
Men (184%) and Gen Y (197%) show high affinity towards 배스킨라빈스. This suggests that marketing efforts could be tailored to appeal to these demographics, as they are overrepresented among consumers.