Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Ayam Bismi performance in the Malaysia and how they change over time
See what factors influence Ayam Bismi performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ayam Bismi' competitors in the Malaysia
An analysis of Ayam Bismi' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Ayam Bismi is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand strength and customer preference in the industry, reflecting competitive success and overall business health.
Ayam Bismi's MARKET PERFORMANCE is at the 72nd percentile, indicating an above-average market standing within Malaysia's Cafe & Restaurants industry. This position shows it outperforms many competitors. Performance peers in the same percentile range include Medan Selera Taman Fajar Batu 7, Sandakan, Sabah.; Little Fish Village Seafood Restaurant 小渔村; Big Oriental Kopitiam大東方咖啡茶铺; Yong Tau Foo Ah Choon; Mee Rebus Tapah; Matang seafood Austin height.
Outlet count indicates market reach and expansion strategy, reflecting brand accessibility and growth potential across different regions.
Ayam Bismi has a varying number of outlets across Malaysian states. Kedah has the most with 12 outlets, followed by Malacca with 7, Perlis with 2, and Perak with only 1. This distribution highlights Kedah as a key market and suggests growth opportunities in other states.
Competitor analysis helps identify key rivals and understand competitive dynamics, enabling strategic positioning and informed decision-making.
Ayam Bismi's customers also visit Kawan's Kopitiam (Sungai Petani-Selatan), The Coffee Department - Perbadanan Putrajaya, Wira 7 Seafood, CHELEE NASI LEMAK and KFC. Cross-visitation rates are identical across these brands. KFC is a key competitor, highlighting the competitive landscape.
Traffic workload analysis reveals peak hours and operational efficiency, enabling resource allocation and improved customer experience.
Ayam Bismi experiences peak traffic workload between 7 AM and 1 PM, with the highest workload at 9 AM (59.67%). Traffic is minimal from 2 PM to 6 PM and virtually non-existent during the night. This data suggests optimizing staffing and resources for morning hours.
Consumer segments allow targeted marketing by understanding demographics. Tailoring strategies enhances engagement and maximizes ROI.
Ayam Bismi's consumer base shows affinity skews. Women are over-represented (index 110), indicating higher affinity, while men are slightly under-represented (index 92). Gen Y shows a very high affinity (index 184), suggesting a strong appeal to this generation.