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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence aroma performance in the Israel and how they change over time
See what factors influence aroma performance in the Israel and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of aroma' competitors in the Israel
An analysis of aroma' competitors in the Israel
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Aroma's market performance is at the 87th percentile, indicating an above-average market standing. This means aroma captures a significant portion of customer traffic compared to other Cafe & Restaurants in Israel. Performance peers in the adjacent percentile range include לוצ׳נה, Golda, BBB, and Cafe Greg.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong brand reputation.
Aroma's overall customer satisfaction (CSAT) is 64%, a significant 20.6 percentage point increase year-over-year. The South District shows the highest CSAT at 72%, while the Center District has the lowest at 59%. This suggests generally improved customer experiences, with regional variations.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer willingness to spend at the establishment.
Aroma's overall average check is 51.9 ILS, a 6.7% increase year-over-year. The North District has the highest average check at 56.6 ILS. This indicates increased revenue per transaction, potentially due to menu adjustments or customer spending habits.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential within the Cafe & Restaurants industry.
Aroma has 33 outlets each in the Center and Tel-Aviv Districts, representing the highest concentration. The North District has the fewest outlets, with only 5. This distribution reflects strategic decisions regarding market penetration across different regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and highlighting opportunities for differentiation.
McDonald's is the most cross-visited brand by Aroma's customers, with a cross-visitation rate of 14.78%. Japanika, Cafe Greg, Roladin, and Golda are also notable competitors. This indicates shared customer bases and potential areas for competitive focus.
Traffic workload analysis reveals peak hours and customer flow patterns, enabling optimized staffing, resource allocation, and service efficiency.
Aroma experiences peak traffic workload between 7 AM and 12 PM, with the highest workload at 11 AM (55.55). Traffic significantly decreases after 6 PM. This data informs staffing and resource allocation strategies to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing and product development, maximizing engagement and resonance with specific demographic groups.
Aroma's customer base shows a high affinity towards women (index of 81) and men (index of 111). Gen X is overrepresented (index of 126), while Gen Y (index of 69) and Gen Z (index of 49) are underrepresented. This suggests targeted marketing towards Gen X could be particularly effective.