Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Aprissa Pizza performance in the Colombia and how they change over time
See what factors influence Aprissa Pizza performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Aprissa Pizza' competitors in the Colombia
An analysis of Aprissa Pizza' competitors in the Colombia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Aprissa Pizza is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Aprissa Pizza's market performance is at the 98th percentile in Colombia's Cafe & Restaurants industry, indicating a leading position. This means Aprissa Pizza outperforms most competitors in attracting customers. Performance peers in the same percentile include Múgari Restaurante (Mugari Alta Cocina), Buffalo Wings, Mordiscos, Donde Francesca, Amora Cocina Saludable, and TEJO ANCESTRAL.
Customer satisfaction reflects customer loyalty and brand perception, impacting repeat business and word-of-mouth referrals.
Aprissa Pizza's overall customer satisfaction (CSAT) is 70% in Colombia, with a slight decrease of 0.9 percentage points year-over-year. In the RAP (Especial) Central region, CSAT is also 70%, reflecting a similar decrease. This suggests a need to investigate and address potential issues affecting customer experience to improve satisfaction levels and maintain customer loyalty.
Average check indicates how much customers spend per visit, reflecting menu pricing, upselling effectiveness, and customer purchasing power.
The overall average check for Aprissa Pizza is 29.9K COP, showing an increase of 4.7% year-over-year. In the RAP (Especial) Central region, the average check is also 29.9K COP with no growth. This implies effective pricing strategies or increased customer spending per visit, contributing positively to revenue.
Number of outlets reflects brand reach and accessibility, influencing market penetration and customer convenience.
Aprissa Pizza has 13 outlets in the RAP (Especial) Central region. Maintaining this number is important for consistent service and brand presence, impacting customer accessibility and market share. Having more outlets drives sales and attracts more clients.
Understanding key competitors helps refine strategies, identify opportunities, and maintain a competitive edge.
Aprissa Pizza's top competitors based on customer cross-visitation are Crepes & Waffles (13.46%), El Corral (9.62%), and Hornitos (7.69%). Arte y pasión Café and Little Caesars Pizza both have 3.85% cross-visitation. This highlights the brands that Aprissa Pizza customers also frequent, indicating potential areas for competitive focus and differentiation.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Aprissa Pizza's traffic workload peaks between 18:00 and 20:00, with the highest activity at 54.17% at 19:00. Minimal traffic occurs between 0:00 and 11:00. This data suggests that staffing and resources should be optimized to handle the evening rush, while minimizing resources during off-peak hours for maximum efficiency.
Consumer segments help tailor marketing and positioning, addressing specific needs and preferences for increased engagement.
Aprissa Pizza's customer base shows a high affinity for Women (77%) and Men (117%). The Gen X segment is significantly overrepresented (304%), while Gen Y is underrepresented (55%). These affinity indices suggest marketing strategies should resonate with a diverse audience, particularly focusing on the preferences and behaviors of Gen X.