Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Aprissa Pizza performance in the Colombia and how they change over time
See what factors influence Aprissa Pizza performance in the Colombia and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Aprissa Pizza' competitors in the Colombia
An analysis of Aprissa Pizza' competitors in the Colombia
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jun – Aug 25
Aprissa Pizza is in the top 2% of brands
Sample of brands in the same percentile
Market Performance percentile as brand’s share of foot traffic reveals its competitive strength and customer preference in the industry
Aprissa Pizza's Market Performance is at the 98th percentile in Colombia's Cafe & Restaurants industry, making it a leading brand. This indicates a strong market position relative to peers like Buffalo Wings, High Tacos, Mordiscos, MEMMORIA Restaurante, Múgari Restaurante, and TEJO ANCESTRAL, all in the same percentile range. This high percentile demonstrates significant customer preference and competitive strength.
Customer Satisfaction (CSAT) reflects the degree to which customers' needs and preferences are met, influencing loyalty and brand perception.
Aprissa Pizza's overall CSAT is 70%, a slight decrease of 0.9 percentage points year-over-year. The RAP (Especial) Central region also shows a 70% CSAT. While a solid score, the decrease suggests a need to investigate and address potential issues affecting customer satisfaction to maintain loyalty and positive brand perception.
Average Check (Avg Check) reveals the amount customers spend per transaction, reflecting pricing strategy and customer spending habits.
Aprissa Pizza's overall Average Check is 29.9K COP, a 4.7% increase year-over-year. The RAP (Especial) Central region matches this average. The increase indicates effective pricing or upselling strategies, but regional variations need further examination to maximize revenue.
Number of Outlets indicates brand's market presence and distribution network, impacting customer accessibility and revenue potential.
Aprissa Pizza has 13 outlets in the RAP (Especial) Central region of Colombia. This provides a clear understanding of the brand's current physical presence and its concentration within this specific area.
Competitor analysis identifies key players brand's customers also visit, aiding in strategic positioning and differentiation efforts.
Aprissa Pizza's top competitors based on customer cross-visitation are Crepes & Waffles (13.46%), El Corral (9.62%), Hornitos (7.69%), Little Caesars Pizza (3.85%), and Arte y pasión Café (3.85%). This highlights key brands competing for the same customer base, signaling the need for strategic differentiation.
Traffic Workload by hours reveals peak operational periods, enabling efficient staffing and resource allocation for optimal customer service.
Aprissa Pizza's peak traffic workload occurs between 18:00 and 20:00, with the highest workload at 19:00 (53.19%). There is almost no traffic between midnight and noon. This shows workload, enabling optimized staffing and resource allocation.
Consumer Segments via Gender and Generation allow targeted marketing, enhancing relevance and maximizing engagement by tailoring strategies to specific groups.
Aprissa Pizza's customer base shows a high affinity towards women, with an affinity index of 77, indicating over-representation, while men show 117. Among generations, Gen X has a strong affinity of 304, while Gen Y shows 55, indicating under-representation. These insights help tailor marketing.