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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence abba performance in the Spain and how they change over time
See what factors influence abba performance in the Spain and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of abba' competitors in the Spain
An analysis of abba' competitors in the Spain
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
abba is in the lower 29% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
abba is in the lower 29% of brands in Spain's Cafe & Restaurants industry, indicating a below average market performance. This means abba captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Restaurante PORTOFINO, restaurante casa julio, Restaurante El Mirador de los Abrigos, Sa Portassa, Ristorante Pizzeria Boccaccio, and La Rita.
Competitor analysis identifies key rivals and cross-visitation patterns. This informs strategies to attract customers from competitors and retain existing ones.
abba's customers also frequently visit Burger King, La Pausa, McDonald's, Patio San Eloy, and Nero Salamanca. All have a cross-visitation rate of 4.55%. This suggests these brands are direct competitors, attracting a similar customer base. Understanding their offerings can help abba differentiate itself.
Traffic workload by hour reveals peak and off-peak times. This informs staffing, marketing, and operational decisions to optimize resource allocation.
abba experiences peak traffic workload between 19:00 and 21:00, reaching a high of 49.74% at 20:00. The lowest traffic workload occurs between 0:00 and 5:00. This data suggests staffing and marketing efforts should be concentrated during peak hours to maximize efficiency and revenue.
Understanding consumer segments informs targeted marketing and positioning. Affinity insights by gender and generation help tailor strategies to specific groups.
abba's customer base shows a high affinity towards women (103% men vs 97% women). Gen Y (144%) and Gen Z (124%) are overrepresented, while Gen X (22%) is underrepresented. This suggests marketing should focus on younger demographics, particularly Gen Y and Gen Z.