Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Wendy's is in the top 8% of brands
Sample of brands in the same percentile
See what factors influence Wendy's performance in the Indonesia and how they change over time
See what factors influence Wendy's performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
An analysis of Wendy's' competitors in the Indonesia
An analysis of Wendy's' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the cafe & restaurant industry.
Wendy's holds the 92nd percentile in market performance in Indonesia, indicating a leading position in the Cafe & Restaurants industry. This suggests a strong customer preference relative to competitors like RM Dapur Jowo, Otten Coffee, Pondok Sambel 1 Kelud, Papa Kerang Rebus, Mie Ayam Sidney, and Ata Coffee, which share the same percentile.
Outlet count indicates brand reach and market penetration, crucial for assessing growth potential and geographic presence in Indonesia.
Wendy's has 5 outlets in Java and 1 in the Lesser Sunda Islands, indicating a stronger presence in Java. This distribution reflects the brand's current market penetration across Indonesia, showing a regional focus.
Understanding competitors is crucial for strategic positioning, identifying opportunities, and maintaining a competitive edge in the cafe & restaurants market.
Wendy's customers in Indonesia also visit Solaria (25%), Ciwalk Lobby (16.67%), Wizzmie Retawu Malang (16.67%), Elpico Food Park (16.67%), and Spesial Sambal (16.67%). This overlap highlights key competitors and shared customer interests.
Traffic workload by hour uncovers peak times, informing staffing, promotions, and resource allocation for operational efficiency and customer satisfaction.
Wendy's in Indonesia experiences peak traffic between 10 AM and 8 PM, with the highest workload at 6 PM (57.80). This information is critical for staffing and promotional planning to optimize customer service during peak hours.
Consumer segment insights are strategically important for informing targeted marketing and positioning strategies, tailored to specific gender and generational groups.
Wendy's in Indonesia shows a higher affinity with women (83) compared to men (114). Gen Z is overrepresented with an index of 190, while Gen Y is underrepresented at 45. This data helps tailor marketing strategies to appeal to these segments.