Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Wendy's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Wendy's performance in the Honduras and how they change over time
See what factors influence Wendy's performance in the Honduras and how they change over time
Available by subscription
Available by subscription
An analysis of Wendy's' competitors in the Honduras
An analysis of Wendy's' competitors in the Honduras
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wendy's in Honduras holds a leading market performance with a percentile of 99, placing it in the top 1% of brands. This indicates strong customer preference and competitive strength. Competitors like Pizza Hut, Denny's, El Morito, Burger King, Little Caesars Pizza and McDonald's also share this leading position.
CSAT reflects customer happiness. Tracking it helps improve service, boost loyalty, and identify issues driving dissatisfaction for better brand perception.
Wendy's in Honduras has a CSAT of 47%, a decrease of 25.4pp year-over-year. Satisfaction varies by state: Cortés shows 51% satisfaction (down 11.9pp), while Francisco Morazán has 47% (down 21.3pp). The trend indicates declining customer satisfaction, particularly in Francisco Morazán.
Average check is crucial for revenue analysis. Monitoring its trends informs pricing strategies, promotions, and menu optimizations for maximizing profitability.
The overall average check for Wendy's in Honduras is 285.6 HNL, down 5.6% year-over-year. Cortés has the highest average check at 327.3 HNL. Francisco Morazán follows with 264.3 HNL, Comayagua has 233.3 HNL and Atlántida showing 186.4 HNL. The decline indicates reduced spending per customer.
Outlet count shows brand reach. Analyzing it helps understand market presence, expansion effectiveness and areas for growth to optimize market coverage.
Wendy's has a total of 23 outlets in Honduras. The distribution is as follows: Cortés has 9 outlets, Francisco Morazán has 5, Atlántida has 3, Comayagua has 2, and Bay Islands, Yoro, Choluteca and El Paraíso each have 1. This shows concentrated presence in Cortés and Francisco Morazán.
Competitor analysis spots market rivals. It informs strategies for differentiation, customer retention, and gaining market share amid the competitive landscape.
Wendy's customers in Honduras also frequently visit Pizza Hut (11.67%), Espresso Americano (8.33%), Denny's (8.33%), Burger King (7.78%), and McDonald's (7.78%). These are key competitors, indicating shared customer base and market overlap.
Traffic workload shows peak hours. Analyzing it optimizes staffing, resource allocation, and service delivery to enhance customer experience and operational efficiency.
Wendy's in Honduras experiences peak traffic between 11:00 AM and 7:00 PM, with the highest workload around 1:00 PM (71.33) and 6:00 PM (60.19). Traffic is lowest between 1:00 AM and 5:00 AM, indicating optimal hours for restocking and cleaning.
Understanding consumer segments by gender and generation enables targeted marketing, enhancing relevance and engagement for improved ROI and brand resonance.
Wendy's in Honduras shows a high affinity with women (72%), being underrepresented compared to the average consumer, while men are overrepresented (114%). Gen Y also shows high affinity (139%), suggesting this generation is significantly more engaged compared to other generational segments.