Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Wendy's is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Wendy's performance in the The Bahamas and how they change over time
See what factors influence Wendy's performance in the The Bahamas and how they change over time
Available by subscription
Available by subscription
An analysis of Wendy's' competitors in the The Bahamas
An analysis of Wendy's' competitors in the The Bahamas
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Wendy's market performance in The Bahamas is at the 98th percentile, indicating a leading position. This means Wendy's captures a significantly higher share of customer traffic compared to peers like The Dilly Club, Cabbage Beach Bistro, Nobu, Marco's Pizza, Starbucks and Domino's Pizza, demonstrating strong market dominance.
Outlet count indicates market presence and accessibility. More outlets generally mean greater convenience and brand visibility for customers.
Wendy's has 5 outlets in New Providence and 1 in the City of Freeport, Bahamas. The distribution indicates a stronger presence in New Providence, suggesting a strategic focus on this location. Expansion or optimization of outlet locations could further enhance market reach.
Understanding competitors helps identify threats/opportunities. Analyzing cross-visitation reveals shared customers and competitive positioning strategies.
Wendy's top competitors in The Bahamas, based on customer cross-visitation, are KFC (26.09%), Checkers Cafe (21.74%), McDonald's (13.04%), Burger King (13.04%), and Popeyes Louisiana Kitchen (13.04%). High cross-visitation with KFC and Checkers Cafe suggests customers frequently choose between these options, highlighting them as key competitors.
Traffic workload by hour reveals peak times, aiding in staffing, resource allocation, and operational efficiency for better service.
Wendy's in The Bahamas experiences peak traffic workload between 12:00 PM and 3:00 PM, with the highest point at 2:00 PM (74.80%). Significant traffic also occurs from 11:00 AM to 7:00 PM. This data indicates when Wendy's should optimize staffing and resources to manage customer flow effectively.
Analyzing consumer segments by gender & generation helps tailor marketing & positioning for stronger customer affinity & engagement.
Wendy's consumer base in The Bahamas shows high affinity among women (index 84). Men exhibit a low affinity (index 111). Gen X shows very high affinity (index 313). This data suggests opportunity to target high affinity consumer segment.