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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Yellow Deli is in the top 7% of brands
Sample of brands in the same percentile
See what factors influence The Yellow Deli performance in the Canada and how they change over time
See what factors influence The Yellow Deli performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of The Yellow Deli' competitors in the Canada
An analysis of The Yellow Deli' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength, indicating customer preference relative to competitors in the Cafe & Restaurants industry.
The Yellow Deli's market performance is at the 93rd percentile, positioning it as a leading brand in Canada. This indicates a strong market share compared to peers like Obanhmi, Jatoba, O2 Bubble Tea Obento, Between The Buns, Château Maneki and Daal Roti, which are in the same range.
Customer Satisfaction (CSAT) reflects the degree to which customers' needs and preferences are being met by the brand's products and services.
The Yellow Deli demonstrates high customer satisfaction at 97%, although down by 1.2 percentage points year-over-year. Ontario shows 100% satisfaction, while British Columbia is at 99% with a growth of 1.5 percentage points. Manitoba shows a significant decrease in satisfaction at 83% with -16.7 percentage points.
Average check indicates the typical amount spent per customer, a key indicator of pricing strategy effectiveness and customer spending habits.
The Yellow Deli's average check is 23.3 CAD, an increase of 18.1% year-over-year, suggesting increased customer spending. In British Columbia, the average check is 24 CAD with 0% growth.
Number of outlets signifies the brand's market reach and physical presence, indicating accessibility and potential customer base size.
The Yellow Deli has 3 outlets in British Columbia, 1 in Ontario, and 1 in Manitoba. This distribution reflects the brand's current operational footprint across Canada.
Competitor analysis identifies key brands competing for the same customer base, informing competitive strategies and market positioning efforts.
The top competitors of The Yellow Deli, based on customer cross-visitation, are Farmhouse Brewing Co. (6.25%), Freshslice Pizza, Duft and Co Bakehouse, Browns Socialhouse and Starbucks (4.17% each). This indicates shared customer interest and potential areas for differentiation.
Traffic workload by hour reveals peak operational times, enabling efficient staffing, resource allocation, and optimized service delivery.
The Yellow Deli experiences peak traffic workload between 12:00 PM and 1:00 PM, with the highest traffic workload at 63.74. Traffic gradually increases from 7:00 AM, peaking around lunchtime and then declining into the evening.
Understanding consumer segments allows for tailored marketing, product development, and messaging that resonate with specific demographic groups.
The Yellow Deli's customer base shows Women segment affinity index at 75% (under-indexed) and Men at 117% (over-indexed). Gen X affinity index is 147% (over-indexed), Gen Y is 47% (under-indexed), and Gen Z is 206% (highly over-indexed) indicating a very strong affinity.