Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The chocolate room is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence The chocolate room performance in the India and how they change over time
See what factors influence The chocolate room performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of The chocolate room' competitors in the India
An analysis of The chocolate room' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects the brand’s share of foot traffic, revealing competitive strength and customer preference in the industry.
The chocolate room holds a 97th percentile market performance, positioning it as a leading brand. This high percentile indicates a strong market presence. Performance peers include Basirhat Sona Hotel, Chandralok Bhojnalaya, Mysore Cafe, Eve Santacruz, Brown Barrel Coffee- Grand Mall, and Love Punjab Haveli, all at the 97th percentile.
Customer satisfaction is key to brand loyalty and business growth, reflecting customer experiences and areas needing improvement.
The overall customer satisfaction for The chocolate room is 57%, a decrease of 28.2 percentage points year-over-year. In Gujarat, the CSAT is 51%, with a decrease of 34.1 percentage points. The CSAT trend line shows fluctuations between 54.55% and 59.09% during the reporting period.
Average check indicates customer spending per visit, crucial for revenue analysis and understanding purchasing behavior.
The overall average check for The chocolate room is 465.2 INR, showing a 26.3% increase year-over-year. In Gujarat, the average check is 436.8 INR, with no growth. The average check trend line remains stable at 438.46 INR throughout the period.
Outlet count indicates brand reach and market presence, revealing expansion strategies and geographic focus.
The chocolate room has 15 outlets in Gujarat, 1 in Haryana, and 1 in Uttar Pradesh. Gujarat has the most significant presence with 15 outlets.
Competitive analysis identifies key rivals and cross-visitation patterns, crucial for strategic positioning and marketing.
The top competitors for The chocolate room, based on customer cross-visitation, are McDonald's (13.33%), Honest Restaurant (10%), Martino'z Pizza (6.67%), Tea Post (6.67%), and Urban Chowk - Chandkheda (6.67%).
Traffic workload by hours reveals peak times, enabling optimized staffing and resource allocation for better customer service.
The highest traffic workload for The chocolate room occurs between 18:00 and 22:00, peaking at 56.53% at 20:00. The lowest traffic workload is between 1:00 and 7:00.
Understanding consumer segments by gender and generation informs targeted marketing, enhancing engagement and brand affinity.
Women show a high affinity (107 Index) compared to the average consumer. Men are slightly under-indexed (98 Index). Gen Z shows a very high affinity (180 Index), Gen Y is near the average (97 Index) and Gen X is under-indexed (49 Index).