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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Chatpata Affair is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence The Chatpata Affair performance in the India and how they change over time
See what factors influence The Chatpata Affair performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of The Chatpata Affair' competitors in the India
An analysis of The Chatpata Affair' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand strength. It measures a brand's share of foot traffic, showing competitive strength and customer preference.
The Chatpata Affair holds a 'leading' market position with a percentile of 98, placing it in the top 2% of brands. This high percentile shows a strong market presence. Performance peers include Blue Sea Tea & Snacks, Kulcha Theka Mohali, Kailasam Veg Restaurant, Nalapaka, Swadhisht Bar & Kitchen and Robo Diner.
CSAT reflects customer loyalty and service quality. High CSAT scores correlate with repeat business and positive brand reputation.
Overall customer satisfaction is high at 92%, a 3.2 percentage point increase year-over-year. Karnataka shows 100% satisfaction. Tamil Nadu's satisfaction is 86%, and this state indicates a decrease of 13.9 percentage points, which requires attention.
Average check reflects spending per visit. It is vital for revenue management, influencing profitability and operational decisions.
The overall average check is INR 225.9, reflecting a 64.9% year-over-year increase. Tamil Nadu's average check is INR 273.3. Karnataka shows an average of INR 166.7. The increase shows customers are spending more per transaction.
Outlet count indicates market reach and brand expansion. It is a direct measure of physical presence and growth strategy.
The Chatpata Affair has 5 outlets in Tamil Nadu, 4 in Karnataka, 2 in Telangana, and 1 in Haryana. The distribution of outlets shows primary presence in Tamil Nadu and Karnataka.
Competitor analysis helps refine strategy. Understanding who shares your audience informs marketing and positioning efforts.
Key competitors include Sangeetha Veg Restaurant (16%), Adyar Ananda Bhavan - A2B (8%), BOCS PIZZA (8%), and Safari Hotel & Restaurant (4%). Sangeetha Veg Restaurant has the same cross visitation rate (16%) as The Chatpata Affair.
Traffic workload distribution reveals peak hours. It guides staffing, promotions, and resource allocation for efficiency.
Peak traffic occurs between 17:00 and 21:00, with the highest workload at 20:00 (63.97). The lowest traffic occurs between 01:00 and 08:00. The Chatpata Affair should optimize staffing during peak hours.
Consumer segmentation enables targeted marketing. It allows customization based on demographics for greater impact.
The brand has a higher affinity with Women (104%) than Men (99%). Gen Z shows a high affinity (199%), followed by Gen Y (107%). Gen X (36%) shows lower affinity. The Chatpata Affair should consider targeted campaigns.